Abheek Chatterjee Email & Phone Number

Delhi, India

Kolkata, West Bengal, India

I had the privilege of working at Sailing Stories Consultancy LLP as a Copywriter and Brand Manager. This role allowed me to utilize my creativity and writing skills to ideate, write, and proofread compelling advertisement copies for various brands. One of my primary responsibilities was managing assigned brands and developing innovative ideas and content to enhance their marketing strategies. I worked closely with clients to understand their brand identity, target audience, and objectives, ensuring that my work aligned with their vision. By conducting thorough research and staying updated on industry trends, I was able to develop effective advertising campaigns that resonated with the target market. In addition to creating engaging advertisement copies, I played a crucial role in assisting the assigned brands in their digital growth and development. This involved leveraging digital platforms and tools to enhance brand visibility, engagement, and reach. I worked collaboratively with the marketing team to devise and implement social media strategies, content marketing plans, and search engine optimization techniques. By analyzing data and metrics, I continuously monitored and evaluated the performance of digital campaigns, making necessary adjustments to optimize results. Throughout my tenure at Sailing Stories Consultancy LLP, I developed strong project management skills.I maintained open communication channels with clients, addressing their feedback and incorporating their suggestions into the creative process. By fostering strong client relationships, I was able to establish trust and deliver exceptional results. Working in the field of copywriting and brand management allowed me to further enhance my communication skills, both written and verbal. I learned to effectively convey brand messages and values through concise and impactful copy. Overall, my experience at Sailing Stories provided me with valuable insights into the world of advertising and marketing.

Master Of Arts - Ma, Performance Studies

Studying different aspects of Critical contemporary theories, Historiography in Performance, and Space and Spectatorship.

Bachelor Of Arts - Ba, Performing Arts

Activities and Societies: Active participation in Theatre productions; Academic paper presentation; Attending workshops on Rhythm, Music.