- Developing and implementing a marketing communications and business development plan for a diverse audience- Production of all marketing materials: copywriting for promotional materials, liaising with relevant agencies and organising photographic requirements- Redesigning look and content of website and creating regular content - Identifying target audiences and implementing relevant strategy and content for each group- Planning and producing digital marketing, direct… Show more - Developing and implementing a marketing communications and business development plan for a diverse audience- Production of all marketing materials: copywriting for promotional materials, liaising with relevant agencies and organising photographic requirements- Redesigning look and content of website and creating regular content - Identifying target audiences and implementing relevant strategy and content for each group- Planning and producing digital marketing, direct marketing and social media campaigns- Preparing PQQs and tender bids Show less

- Redesigning website and content, including branding, copywriting and organising photographic requirements- Creating new marketing collateral including videos, literature and user-friendly software guides for non-technical customers- Writing and implementing strategic marketing plan and objectives- Competitor research and analysis- Software testing

A varied and demanding role, often working to tight deadlines, managing and coordinating all of the marketing and business development activity for several departments within the firm including Commercial, Corporate Finance, Banking and Employment & Pensions.- Writing and creating successful tenders and proposals- Coordinating the production of all marketing materials including brochures, newsletters, invitations and briefings- Organising corporate hospitality and training… Show more A varied and demanding role, often working to tight deadlines, managing and coordinating all of the marketing and business development activity for several departments within the firm including Commercial, Corporate Finance, Banking and Employment & Pensions.- Writing and creating successful tenders and proposals- Coordinating the production of all marketing materials including brochures, newsletters, invitations and briefings- Organising corporate hospitality and training seminars- Advising and supporting the lawyers on all business development activity including the implementation of a CRM programme Show less

During this maternity cover role at the Parks Department of the council I was able to develop and implement:- An integrated marketing strategy which contributed to a more customer-focused service plan- A programme of marketing communications to promote the service, increase park usage and improve internal and external communications (including a rebrand of promotional materials)- A market research programme with emphasis on performance improvement, service development and… Show more During this maternity cover role at the Parks Department of the council I was able to develop and implement:- An integrated marketing strategy which contributed to a more customer-focused service plan- A programme of marketing communications to promote the service, increase park usage and improve internal and external communications (including a rebrand of promotional materials)- A market research programme with emphasis on performance improvement, service development and capital project deliveryA short and long term strategy for improving the website and intranet Show less

A BT Group venture business established in 2002 to act as BT Retail’s software reseller arm. Products included an Oracle-based hosted CRM/ERP & Ecommerce solution for the SME market and Orchestria’s Active Policy Management Software – pioneering email/web policy and risk management software targeted at Legal, Retail, Financial Services, Professional Services and Government organisations, delivered as a managed service solution.My role as Marketing Communications Manager… Show more A BT Group venture business established in 2002 to act as BT Retail’s software reseller arm. Products included an Oracle-based hosted CRM/ERP & Ecommerce solution for the SME market and Orchestria’s Active Policy Management Software – pioneering email/web policy and risk management software targeted at Legal, Retail, Financial Services, Professional Services and Government organisations, delivered as a managed service solution.My role as Marketing Communications Manager included:- Planning, managing and executing the launch of the business- Designing an integrated marketing plan to support lead generation, awareness, branding, customer retention and sales tools- Researching, planning and managing events- Managing strategic partner relationships - PR, Design, Telemarketing - to deliver key elements of the marketing mix to aggressive timescales and within budget Show less

Working in a busy and varied position for this travel company, I achieved targets and increased the profit margins and turnover for the School Tours department. My role included:- Production of all promotional materials: copywriting, coordinating photographic requirements, liaison withdesigners/agencies- Managing direct mail campaigns, measuring their cost effectiveness and success- Developing new and existing specialist educational courses, website content and… Show more Working in a busy and varied position for this travel company, I achieved targets and increased the profit margins and turnover for the School Tours department. My role included:- Production of all promotional materials: copywriting, coordinating photographic requirements, liaison withdesigners/agencies- Managing direct mail campaigns, measuring their cost effectiveness and success- Developing new and existing specialist educational courses, website content and presentational aids for sales team- Coordinating PR activity including liaison with journalists and key industry analysts within the travel sector- Business planning, strategy, analysis and managing the marketing budget - Organisation of promotional roadshows, conferences and familiarisation visits- Managing, training and developing the workload of Marketing Assistant- Recruiting, training and developing staff for specialist courses Show less