Ana Carolina H. Email & Phone Number

São Paulo, Sp, Br

São Paulo

Head of Internal and External Communication for Hoya Vision Care in Brazil. Responsible for the company's market positioning and employee engagement.

São Paulo, Brasil

Cliente atual: Coca-Cola South OperationsClientes antigos: Tok&Stok, Espaçolaser, Starbucks e Habib’s.Gestão do atendimento de empresas de grande porte do setor de varejo e consumo e coordenação de equipe multidisciplinar no desenvolvimento e implementação de estratégias de comunicação integrada (redes sociais e imprensa).Skills: direcionamento estratégico de comunicação com executivos (C-levels), desenvolvimento de estratégias de comunicação integradas, cross countries e narrativas para meios on e off , gerenciamento de crises corporativas e estratégias de proteção de marca corporativa, treinamento de porta-vozes, expertise no desenvolvimento e implementação de comunicação para processo de IPO, gestão de desenvolvimento de equipes e capabilities e gerenciamento de projetos (desde financeiro ao aocmnpanhamento da implementação).

São Paulo

Responsible for account management: client relationship (monitoring of PR deliveries), multidisciplinary team coordination, projects financial (scope of work, KPIs and budget and campaigns).Clients: Tok&Stok, Espaçolaser, Starbucks and SouthRock. _Strategic communication orientation: relationship and advisory of leaders and executives (C-levels)_Daily interaction with clients, agency leaders, media_ Development of integrated communication plans for consumer and corporate brands: yearly and campaign strategies (product, service launches, and activations)_Development and managing the relationship with strategic stakeholders (digital influencers, journalists, investors, employees, etc)_Development and implementation of communication for the IPO process_Corporate crisis management and corporate protection strategies_Expert on training spokespersons for interaction with the press and the market_Expert on narratives/content development to on and off media (Linkedin, Instagram, Facebook, etc)_ New business

São Paulo

In charge of project coordination and the main PR/Marketing agency interface with the client.Clients attended: Tok&Stok, Espaçolaser, Rosetta Stone, adidas, Cyrela, Pandurata Group (Bauducco, Casa Bauducco, Visconti), WGSN and Somfy.Activities _Team coordination and activities to brand building _Crisis management _PR planning _Creation and execution of PR and 360º marketing actions, such as on and off campaigns and events (press conference)_Building and management relationship with relevant brand stakeholders, such as press, digital influencers or association__Actions focused on influence marketing_ Communication materials development (tool kits with key-messages, Q&A, releases, statement)_ Identify and development of communication opportunities aligned with the business goal_Spokesperson training/preparation to press interviews and event _Content creation for multiple channels (included support for digital influencers and media) _Promotion and management of national or global ads _Mapping business opportunities and consolidate the strategic partnership_Contribution to lead generation and increase its relevance of the brand interesting public _External partners and suppliers management

Rio De Janeiro

Clients worked: Bradesco Seguros (sports platform), IMM Holding, Portas Consulting, Interactive FIFA World Cup 2014, Rio de Janeiro Cycling Cup (Tour of Rio), Rio de Janeiro Marathon, Rocky Spirit, Rock Man and new business. Activities _ Public Relation – brand building _Crisis management _Creation and execution of PR actions_Building and management relationship with relevant stakeholder (focus on press)_Communication materials

São Paulo

Clients attended: BRF (Sadia, Perdigão, Batavo and Elegê) and new business.

São Paulo

Clients attended: BRF (Sadia, Perdigão, Batavo and Elegê) and new business.

São Paulo

Clients: Danone and Danone Baby Nutrition.

São Paulo E Região, Brasil

PR Specialist

English, Teaching English Or French As A Second Or Foreign Language

Master Of Business Administration (Mba) In Business Management And Competitive Intelligence, Business, Marketing And Administration

Graduation, Public Relation