Ada Lu Email & Phone Number

Guangzhou, Guangdong Province, Cn

Guangzhou, Guangdong Province, Cn

Dongguan

1. Formulated, initiated and implemented the business strategy and engagement plan to lead sales achieve the profitable revenue growth.2. Reshaped the company's brand positioning, enhanced brand reputation, built exceptional relationship with global strategic customers and achieved a domestic market share of up to 50%+, a overseas market share of 10%+.3.In 2023, led the team to achieve a revenue of over 2B yuan, with an individual revenue of over 1B yuan, accounting for over 50% of the whole revenue, signed a three-year LTA agreement with top global customers, ranking first in personal sales performance.

Guangzhou

1. Formulated market development strategies, brand planning, and promotion plans based on the group's listing planning process, and improved market and brand positioning. Completed the brand optimization of the group and its subsidiaries.2. Supported the sales organization in developing business strategies, market transparency, structures and processes, focusing options to exploit best market opportunities in target verticals.3. Organized over 20+ international and domestic shows, seminars, product launches, and received multiple interviews with industry authoritative media.4. Utilized MarTech thinking, combine digital and traditional marketing tools to construct marketing matrix. Annual ROI indicators exceeding expectations.5. Set marketing communication matrix and execute to maximize efficiency in building the full business in global 3C industry, managed well the verticals of precision machining and automation.6. Initiated and implemented digital transformation of marketing, obtained over 1800 new customers by a comprehensive digital solution, achieved a revenue over 2.5B yuan, with a product market share of over 80% in 2022.

Guangzhou

1.Established short, mid and long-term strategic development plans to maximize market share and local ecosystem for the target markets2.Explored the business potential and size the growth opportunities for verticals.3. Deployed pull & push strategy to generate turn over in respective channels such as OEM and direct sales.

Guangzhou

1.Created the largest single revenue in the history of the Asia Pacific region in 2011 (with a total amount of 2.5M USD and a completion rate of over 300% of sales target). Personal sales performance ranked first.2. Successfully developed over 10 strategic customers in the South China region, exceeding the company's sales targets for two consecutive years.3. Organized over 50 regional industry seminars to make significant contributions to the company's brand's entry into emerging markets.

Guangzhou

1. Participated in over 150 government bidding projects across the country, with a winning amount of over 50M yuan in 2009, accounting for 55% of the company's total annual sales.2. Planed and successfully hold over 20 industry shows and 8 product promotion conferences to enhance brand awareness.3. Collaborated with regional business units to systematically capture sales opportunities. Resource support for vertical business to define regions and customers.

Guangzhou

1.Established close cooperation with distributors in North America, Europe, Asia etc.2. Ranked first in personal monthly average sales, accounting for 30% of the department's total targets.

硕士, Mba

Activities and Societies: Study tour at ESCP

Bachelor Of Arts (B.A.), English