Adam Macpherson Email & Phone Number

Melbourne, Vic, Au

Australia

Melbourne, Victoria, Australia

Team Expansion: Scaled the national sales team from 3 to 25 members within 9 months, significantly increasing team capacity and market reach.Sales Process Development: Developed and implemented an effective sales process that aligned with personal and company goals, driving improved sales performance and operational efficiency.National Sales Strategy Execution: Executed a comprehensive national sales strategy that resulted in a remarkable 275% growth within 18 months… Show more Team Expansion: Scaled the national sales team from 3 to 25 members within 9 months, significantly increasing team capacity and market reach.Sales Process Development: Developed and implemented an effective sales process that aligned with personal and company goals, driving improved sales performance and operational efficiency.National Sales Strategy Execution: Executed a comprehensive national sales strategy that resulted in a remarkable 275% growth within 18 months, demonstrating strong strategic and execution capabilities.Distribution Growth: Doubled distribution in the independent channel from 12,100 to 24,800 within 12 months, enhancing market penetration and visibility.CRM System Implementation: Introduced and integrated a Customer Relationship Management (CRM) system, enhancing sales tracking and performance management, and improving data accuracy.ERP System Negotiation: Involved in the negotiated of a new Enterprise Resource Planning (ERP) system, improving operational efficiency and data integration.Trading Terms Negotiation: Supported the negotiation of trading terms with key national customers, securing favorable agreements and strengthening business relationships.Culture Promotion: Promoted a culture of collaboration, diversity, and a winning mindset, fostering a positive work environment and enhancing team cohesion. Show less

Victoria, Australia

Vision and Alignment: Established a clear vision and purpose for the team, ensuring alignment with the company’s Business Plan, Values, and strategies. Led efforts to translate strategic objectives into actionable plans, fostering a unified direction and focus.Staff Training and Development: Executed comprehensive training programs by spending 2-3 days per week in the field coaching staff. Enhanced team skills through hands-on guidance, resulting in improved performance and… Show more Vision and Alignment: Established a clear vision and purpose for the team, ensuring alignment with the company’s Business Plan, Values, and strategies. Led efforts to translate strategic objectives into actionable plans, fostering a unified direction and focus.Staff Training and Development: Executed comprehensive training programs by spending 2-3 days per week in the field coaching staff. Enhanced team skills through hands-on guidance, resulting in improved performance and professional growth.Achievement Culture: Cultivated an achievement-oriented culture by developing team members' skills and enhancing their professionalism. Implemented initiatives that boosted team capability and fostered a results-driven environment.External Relationships: Built and nurtured strong, trusting relationships with key external stakeholders. Leveraged these connections to support business goals and expand opportunities for growth and collaboration.Expectation Management:Set clear expectations for team performance and streamlined business processes to maintain focus and coherence. Simplified operational procedures to ensure the team remained connected and effectively engaged.Meetings and Insights:Facilitated monthly regional and state-based meetings, providing valuable insights and strategic direction to the team. Utilized these meetings to align goals, share updates, and drive collective success.Negotiations and Key Account Management: Led high-stakes negotiations with major customers, including securing key beer rights and managing key accounts. Drove successful outcomes through strategic negotiation skills and relationship management. Show less

Docklands Victoria

Strategic Partnerships: Developed and implemented long-term strategies with key customers, including McDonald's, Hungry Jack's, and Boost Juice, through Joint Customer Business Plans. Enhanced collaborative efforts to align mutual goals and drive business growth.Negotiation and Contract Management: Negotiated trading terms and managed large contracts to supply major Quick Service Restaurant (QSR) network customers. Secured advantageous agreements that supported business objectives… Show more Strategic Partnerships: Developed and implemented long-term strategies with key customers, including McDonald's, Hungry Jack's, and Boost Juice, through Joint Customer Business Plans. Enhanced collaborative efforts to align mutual goals and drive business growth.Negotiation and Contract Management: Negotiated trading terms and managed large contracts to supply major Quick Service Restaurant (QSR) network customers. Secured advantageous agreements that supported business objectives and ensured reliable product supply.Innovation and Value Creation: Introduced innovative solutions to foster a win-win environment for Lion and its customers. Account Planning and Performance: Formulated detailed account plans aligned with Lion’s Balanced Business Plan. Focused on achieving Net Sales Value (NSV) and Earnings Before Interest and Taxes (EBIT) targets through strategic planning and execution.Business Reviews and Insights: Conducted quarterly business reviews to evaluate performance and identify opportunities for improvement. Created actionable insights to drive value and support decision-making processes.Trade Spend Management: Oversaw trade spend and ensured alignment with budgetary targets. Managed financial resources effectively to maximize return on investment and support overall business goals.Role Modeling and Leadership: Exemplified company values and behaviors in all interactions. Provided a model for professionalism and ethical conduct, reinforcing a positive organizational culture.Personal Development and Capability: Committed to personal development and the growth of team capabilities. Invested in training and mentorship to build skills and foster professional advancement. Show less

Melbourne, Australia

Strategic Customer Partnerships: Developed and executed long-term strategies with key customers, including Thirsty Camel in Victoria and NSW, and FoodWorks supermarkets, through Joint Customer Business Plans. Strengthened partnerships to align goals and drive mutual growth.Negotiation and Trading Terms: Negotiated favorable trading terms with major customers to secure advantageous agreements. Ensured alignment with business objectives while optimizing contract terms.Innovation… Show more Strategic Customer Partnerships: Developed and executed long-term strategies with key customers, including Thirsty Camel in Victoria and NSW, and FoodWorks supermarkets, through Joint Customer Business Plans. Strengthened partnerships to align goals and drive mutual growth.Negotiation and Trading Terms: Negotiated favorable trading terms with major customers to secure advantageous agreements. Ensured alignment with business objectives while optimizing contract terms.Innovation for Mutual Benefit: Introduced innovative solutions to create a win-win environment for Lion and its customers. Leveraged new ideas and approaches to enhance value and foster collaborative success.Account Planning and Performance: Formulated comprehensive account plans aligned with Lion’s Balanced Business Plan. Focused on achieving Net Sales Value (NSV) and Earnings Before Interest and Taxes (EBIT) targets through strategic planning and execution.Business Reviews and Insights: Conducted quarterly business reviews to assess performance and uncover opportunities for improvement. Generated actionable insights to drive value and support strategic decision-making.Trade Spend Management: Managed trade spend effectively to meet budgetary targets. Monitored and optimized financial resources to maximize return on investment and support business goals.Role Modeling and Leadership: Exemplified company values and behaviors in all interactions. Provided strong leadership and direction for the sales team, fostering a positive and productive work environment.Relationship Building: Built and nurtured trusting relationships with both internal and external stakeholders. Enhanced collaboration and alignment to support business objectives and drive collective success.Personal Development and Capability Building: Committed to personal development and the growth of team capabilities. Invested in training and mentorship to enhance skills and support professional advancement. Show less

Vision and Strategic Alignment: Provided clear vision and purpose for the team, ensuring alignment with the company's Business Plan, Values, and strategies. Guided the team to achieve strategic goals and maintain focus on key objectives.Training and Development: Dedicated 2-3 days per week to in-field training and coaching, investing in staff development. Enhanced team skills through hands-on support, contributing to improved performance and professional growth.Achievement… Show more Vision and Strategic Alignment: Provided clear vision and purpose for the team, ensuring alignment with the company's Business Plan, Values, and strategies. Guided the team to achieve strategic goals and maintain focus on key objectives.Training and Development: Dedicated 2-3 days per week to in-field training and coaching, investing in staff development. Enhanced team skills through hands-on support, contributing to improved performance and professional growth.Achievement Culture: Fostered a culture of achievement by prioritizing team development and enhancing professionalism. Implemented initiatives to build capability and drive a results-oriented environment.Relationship Building: Established and maintained strong, trusting relationships with key stakeholders, including major customers. Leveraged these relationships to support business goals and drive mutual success.Expectation Management: Set clear expectations and streamlined business processes to ensure the team remained focused and cohesive. Simplified operational procedures to enhance efficiency and connectivity.Meetings and Insights: Facilitated monthly regional and state-based meetings, providing valuable insights and strategic direction. Used these meetings to align team efforts with business objectives and share important updates.Negotiations and Account Management: Led key negotiations with major customers, including securing significant beer rights and managing key accounts. Achieved favorable outcomes through strategic negotiation and effective account management. Show less