Adam Borton work email
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Adam Borton personal email
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Award-winning founder of the Toy and Game School, an online platform which teaches students the core fundamentals of the Toy and Game Industry and how to create toys and games that people buy, share and recommend.Website: toyandgameschool.comInstagram: @toyandgameschoolAlso the Founder of Creating Unique Toys, a toy and game invention company creating smash hit toys and games for the biggest companies in the world, including Hasbro and Mattel.- Top 100 in Toys and Games - 2018, 2019, 2020 and 2021- Hasbro's 'Emerging Inventor of the Year' 2016/17- Inventor of Mattel's 'Flushin' Frenzy' - 2018 - Inventor of Yulu's 'Oops Scoops' - 2019- Co-Inventor of Entertoyment's 'Silly Seal' - 2019Website: creatinguniquetoys.comInstagram: @creatinguniquetoysHaving spent over a decade in the toy industry, I have personally worked on every stage of the development process (from sketching, to prototyping, to factory negotiations and TVC filming), giving me a well-rounded insight into every facet of the toy industry.I have invented a smash-hit game for the biggest toy company in the world (Flushin' Frenzy by Mattel), designed and managed entire Master Toy product lines (The Hive, broadcast on Disney) and worked for some of the world's most creative toy companies (Hasbro and Little Tikes).I personally create and license my own toy and game inventions so I have the distinct advantage of knowing both how a toy/game needs to be made and also how it will be most effectively marketed and sold.
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FounderToy And Game School Jan 2021 - PresentFounder of the Toy and Game School.The Toy and Game School teaches students about the professional design and development of toys and games.Drawing on over a decade of experience working with the world's top toy and games companies, I teach students about both the Toy and Game Industry as well as how to create a brand new toyetic game. -
FounderCreating Unique Toys Sep 2014 - PresentWest Midlands, England, United KingdomAward-winning invention studio that creates unique toys and games for licensing to leading toy companies around the world.In-person presentations to Mattel, Fisher Price, Hasbro, Spin Master and many others in London, Chicago, New York and Los Angeles.Top 100 in Toy and Game Design - 2020Top 100 in Toy and Game Design - 2019Co-inventor of Silly Seal - Entertoyment - 2019Inventor of Oops Scoops - Yulu - 2019Inventor of Flushin' Frenzy - Mattel - 2018Top 100 in Toy and Game Design - 2018Winner of Hasbro's Emerging Inventor of the Year - 2017 -
Toy And Game DesignerHasbro Apr 2015 - Dec 2015Uk And UsaToy and Game Design for the one of the World's biggest toy companies on a freelance basis, based both remotely and in-house at Hasbro.Front-end ideas, sketching and 3D modelling for many established brands. -
Toy DesignerMookie Toys May 2010 - Sep 2013Bedford, UkSenior Toy Designer at Mookie Toys, handling the whole process of development for many different types of toy, from concept to production, including:Licensed playsetsLicensed plushBrand new conceptsOutdoorSportsI have managed and conducted every stage of the process:- Initial planning and strategy- Research of market trends and figures- Brainstorming, ideation and sketching- Storyboards- Presentations- Development to hit budget- Model making- Prototyping- Focus group testing- Engineering and 3D- QA testing and safety- Branding- Contract, supplier and Far East factory price negotiations- Cost reduction- Electronics development and sound recording- Graphic design- Packaging- Photography shoots- Video recording and production- TV commercial scripting, editing and direction- Recruitment of new employees- Successful pitches to licensorsI have travelled multiple times to Hong Kong and China to meet and manage Chinese factories directly. I have also attended and exhibited products at all of the major Toy Fairs in London, Nuremberg, Hong Kong and New York.Key Project:'The Hive' No.1 preschool TV show - UK and Worldwide (Disney Junior and various terrestrial)Playsets and Plush - Launched Spring 2013Personally completed strategy, planning, costing, ideation, sketching, design and development, packaging and Far East manufacturer sourcing and supervision - for the entire worldwide range. -
Toy Design InternThe Little Tikes Company Jun 2011 - Aug 2011Ohio, UsaI interned with world-renowned Little Tikes in Hudson, Ohio as their first-ever international design intern.Within the design department I was given many different tasks which helped develop all of my design and business skills, including sketching and foam modelling. I was also involved in numerous sales and marketing meetings.Working with world-class designers who have worked for all the major toy companies including Fisher Price and Hasbro, I was able to learn many techniques and skills that I will help me for years to come. -
Children'S Soccer CoachChallenger Sports May 2009 - Sep 2009South California, UsaTeaching and encouraging children to play soccer (or "football!") gave me a fantastic experience of the real-life abilities, decisions and wants/needs of a child - from ages 2 up to 14.I travelled around the South California area (as well as Arizona), staying with a different 'host family' every week, who were very welcoming and taught me amazing people skills and values. -
Junior Design EngineerInductotherm Heating & Welding Limited Sep 2006 - Sep 2007Worcester, UkI worked as a Design Engineer in the engineering department designing various parts for metal-melting furnaces in Solidworks and AutoCAD.Amongst my responsibilities was creating Engineering Drawings and 3D CAD files for production of metal furnaces. I also liaised directly with the president of the company in America to produce a 5-yearly exhibition show in Germany.
Adam Borton Skills
Adam Borton Education Details
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Product Design
Frequently Asked Questions about Adam Borton
What company does Adam Borton work for?
Adam Borton works for Toy And Game School
What is Adam Borton's role at the current company?
Adam Borton's current role is Founder at Toy and Game School.
What is Adam Borton's email address?
Adam Borton's email address is ti****@****ail.com
What schools did Adam Borton attend?
Adam Borton attended Bournemouth University.
What skills is Adam Borton known for?
Adam Borton has skills like Product Design, Toys, Sketching, Product Development, Concept Development, Concept Design, Packaging, Model Making, Industrial Design, Toy Design, Design Strategy, Rendering.
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