I'm an information technology analyst focused on software developer productivity and demographics. My research, writing, and consulting covers the tools, technologies, and practices that enable the productivity of software developers, and on their personas and worldwide demographics. In addition to publishing research papers on these topics, I consult with clients to provide insights and custom analysis on strategic and business problems. Prior to focusing on software development, I worked as a market researcher conducting large-N quantitative and smaller qualitative surveys on customer satisfaction, product development, EDI, strategic planning, global salary trends, and a variety of other topics. I designed, executed, and authored the yearly Optics & Photonics Global Salary Report, the go-to reference for workers and hiring managers in the worldwide optics science and engineering community. I produced 3-5 research-based content marketing pieces each year, based on data I gathered and driving top CTRs when used in B2C email campaigns. Other arenas where I have advanced-level skill include: •Leading multi-disciplinary email optimization teams to leverage A/B testing, copywriting, audience development, and graphic design to increase CTR and conversions. •Customer journeys, including strategic road mapping, logic, and copywriting.•Producing and authoring an opt-in market research newsletter email.•Email analytics and reporting of enterprise-wide marketing email metrics, for emails to audiences ranging from drip/individual to 100K+, and total volume of 3 million+ per year. I have spoken regularly to in-house and public audiences and led large teams in the successful execution of key objectives, strategic initiatives, and other projects. Competencies: Market research, survey research, market research, interview research, data analysis, statistics, SPSS, public speaking, metrics development, process refinement, quality assurance, digital content, hypothesis testing, A/B testing, email, email marketing, website optimization, email campaign strategy.
Listed skills include Data Analysis, Market Research, Public Speaking, Analytics, and 12 others.