At the Smithsonian’s National Museum of American History, I collaborate with teams to enhance and expand visitor engagement through targeted audience development and innovative research initiatives.I founded and host the Smithsonian's award-nominated Staff Learning Series, which features prominent speakers from the U.S. Census Bureau, Facebook’s META, the U.S. Transgender Survey, Open AI’s ChatGPT, and the U.S. Library of Congress, among others.I serve as a national advisor and research strategist to Made By Us and am a 2024 Civic Season Advisor. I support MBU’s pioneering Gen Z Civics initiative at the museum and nationally, aiming to empower young Americans with the tools and knowledge for active civic engagement.I direct and manage the museum’s trauma-support program in collaboration with SUNY New Paltz’s Institute for Disaster Mental Health, providing essential resources and support for museum staff and the museum field.I direct and manage the museum's community partnerships with DC Public Libraries, WMATA Metro, and other local, regional, and national organizations.

As a senior member of the Office of Audience Engagement, I directed the Programs and Audience Development department and team that oversaw the museum’s audience development efforts and community and partner engagement, including its unique programs, projects, and digital outreach efforts. Programs and Projects include:• Smithsonian Jazz Masterworks Orchestra• Smithsonian Food History Weekend• America Now!• What it Means to be American• History Made by Us (Made By Us)Digital Outreach + Audience Strategy Includes:• Digital Marketing 10• eNews• Social Media (Facebook, Twitter, and Instagram)• O Say Can You See NMAH’s Blog

I serve as a Comuseum’s International Advisory Committee member and am a past conference keynote speaker.The Comuseum is an international museum and cultural stakeholders’ conference enriched by satellite events, organized yearly at the Benaki Museum in Athens, Greece. It acts as a global expertise platform for cultural organizations' and communities' well-being. It fosters the production and exchange of ideas and facilitates networks between culture and arts professionals worldwide.https://thecomuseum.org/

At the International Audience Engagement Network (IAE), I serve the IAE as a founding member and remain active on the organization’s steering committee. The IAE was established in 2017 as an initiative of an international steering group comprising audience engagement leaders based in museums worldwide. The Network was formed as a direct response to one of the biggest priorities facing museums and cultural institutions today – nurturing authentic, cohesive engagement with diverse audiences across many interactions with the museum in the twenty-first century. https://www.ngv.vic.gov.au/international-audience-engagement-network-iae/

Museum studies lecturer focuses on audience and audience engagement, visitor experience, museum practice, and management. Past courses include Audience Engagement: How Museums Learned to Love Their Visitors (MUSE E-122), which covers best practices and current trends for engaging visitors, generating compelling content, interpreting collections, providing 21st-century amenities, the role of play, serving communities, engaging online audiences, and planning for the future.

As member of Senior Cabinet, lead newly-formed division. Manage multimillion-dollar budget and oversee Guest Services, Education, Studio Classes, Marketing, Communications, and Design. Provide leadership and supervision to team of 20+ employees, 50+ faculty members, and 60+ docents. Lead cross-functional collaboration of multiple departments to create and execute strategies for enhancing guest experience, in-gallery programming, and transformational museum experiences. • Launched new contemporary programs, music and lecture series, audience-driven tour programs for families with young children, and programs for seniors and persons with disabilities.• Oversaw transformation of all public areas to improve guest amenities and experiences. Changes were recognized by the Boston Globe, the New York Times, and other national news outlets. • Played instrumental role in developing WAM’s Master Series, celebrating great works across the museum, including a smart lecture to complement each piece. Lectures are recorded and distributed by WGBH (Boston’s NPR station).

Developed and implemented innovative strategies to expand visitation, participation, and engagement with OMCA and its exhibitions and programs. Work in close collaboration with program, curatorial, and visitor experience staff to manage initiatives across multiple platforms to build museum awareness and attendance among both existing and emerging audiences, and support activities to enhance visitor participation at every stage of the museum experience.

Developed and executed marketing and audience strategies to attract visitors and enhance all aspects of the visitor experience. Contributed significantly to senior-level leadership teams focused on innovative adult programming. Assisted with annual planning and implementation of marketing budget. Oversaw development of a comprehensive marketing outreach strategy and creation of marketing collateral. Conducted audience development research and reported findings to executive staff. • Secured strategic partnerships with local and national corporations, including ITVS, Pandora.com, Lonely Planet, Yelp.com, Whole Foods, and Chronicle Books. • Collaborated on development on new visitor engagement models by implementing front-line staffing of Gallery Guides and OMCA Ambassadors.

Supported press office in coordination of museum-wide media coverage. Conducted media research for pitching. Prepared all press releases. Coordinated all departmental mailings. Assisted at media and press openings.

Served as TA for two classes: Introduction to Museum Studies and Museums and Technology. Research assistant to Dr. Mary Malloy, assisting in creation of database of religious relic collection of the Boston Catholic Archdiocese for an upcoming book. Research assistant to Kathy Jones, supporting ongoing research projects around usage of technologies in museums, social media, and digital projects.

Oversaw the University Membership Program. Reviewed program and made recommendations for future continuation of program. As intern, assisted one of the head programmers.

Created and maintained educational kits (containing curriculum and materials to present lessons on culture, history, science, and math) for use by classroom teachers. Worked with museum educators to facilitate daily programs. Engaged with museum visitors, answered questions and provided information.

Volunteer project to educate patrons about that library and the John Singer Sargent mural during its renovation. Created tours. Provided on-site learning, including art instruction and special materials.

Worked with temporary traveling exhibition Quest for Immortality: Treasures of Ancient Egypt. Provided orientation and general information about exhibition. Assisted in greeting school children and orienting them to the museum.