I am a former professional ballerina currently shifting my career into the creative marketing space. I have a background in marketing, graphic design, and web development with a focus on the arts and entertainment industry. I have held multiple roles showcasing my expertise and proficiency in marketing strategies, branding, and digital media management. With a strong background in both the arts and creative marketing, I have worked to pioneer for the arts in Wilmington, NC for over six years. My breadth of experience in marketing, design, and dance illustrates my versatile skill set and dedication across multiple disciplines.With my experience in digital marketing and graphic design, I have become detail-oriented and product driven, but I have also learned how to solve problems in creative ways. By combining aesthetic design and accessibility with functional products and details, as well as analyzing audience consumption and interaction of those products, I know what digital designs and media are the most effective.During my time at University of South Carolina, I completed a marketing internship with the UofSC Department of Theatre and Dance. After graduating summa cum laude, I shifted my work at Wilmington Ballet Company to full-time in marketing, web design, and advertising. In these positions I gained valuable skills designing posters, flyers, and promotional videos for digital and print publications, as well as managing the distribution of those materials. I identify, take advantage of, and fully develop any opportunity that comes my way. Through multiple digital advertisement and marketing campaigns, I increased clients and sales over multiple years, expanding brand awareness and community involvement for Wilmington Ballet Company and its three affiliated organizations.
Brightsidecreativecompany.Com
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Freelance DesignerBrightsidecreativecompany.Com Nov 2023 - PresentFreelance graphic design focused on logo and brand design, creative marketing, web design, and social media design
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Assistant DirectorStudio A Of Wilmington Dec 2022 - Oct 2023Wilmington, North Carolina, United States- Managed all marketing materials and outbound communications- Managed social media accounts, including Instagram and Facebook- Designed promotional materials, programs, apparel, website, and advertisement- Dance instructor ages 2-18- Children's Director for professional dance performances with affiliated Wilmington Ballet Company- Coached pre-professional dance students ages 12-18 -
Administrative AssistantStudio A Of Wilmington Apr 2020 - Nov 2022Wilmington, North Carolina, United States- Designed marketing materials and coordinated public communications- Managed social media accounts- Coordinated photo and video shoots- Front desk receptionist -
Dance InstructorStudio A Of Wilmington Sep 2017 - Nov 2022Wilmington, North Carolina, United States- Part-time dance instructor ages 2-18- Taught multiple dance styles, including ballet, jazz, contemporary, musical theatre, hip-hop, lyrical, and pointe -
Marketing, Graphic & Web Design, Social MediaWilmington Ballet Company Dec 2022 - Aug 2023Wilmington, North Carolina, United States• Coordinated marketing projects from beginning to end• Identified potential customers to create and manage digital, print, and social media advertising campaigns• Solidified brand design and recognition• Designed promotional materials, such as posters and print or web advertisements; • Designed and updated company webpages, ensuring web visitors easy and appealing usage of website; utilized SEO and analytics to increase website traffic• Managed four social media accounts for the affiliated companies• Wrote press releases & promotional advertisements
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Administrative Assistant, Graphic DesignWilmington Ballet Company Apr 2020 - Nov 2022Wilmington, North Carolina, United States• Designed promotional materials, such as posters and print or web advertisements; • Designed and updated company webpages, ensuring web visitors easy and appealing usage of website; utilized SEO and analytics to increase website traffic• Managed four social media accounts for the affiliated companies
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First Company ArtistUs International Ballet Dec 2022 - May 2023Wilmington, North Carolina, United StatesPerformed soloist roles in ballet productions, including: - The Sleeping Beauty - Canary Fairy - The Nutcracker - Lead SpanishChoreographed an original contemporary-ballet piece on Company Artists for the 2023 Wilmington Dance Festival
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Second Company ArtistUs International Ballet May 2020 - Nov 2022Wilmington, North Carolina, United StatesPerformed soloist and corps roles in multiple ballet productions including: - Don Quixote - Kitri's Friend, Dryad Corps, Kitri (understudy) - The Nutcracker - Snow Corps, Flower Corps, Spanish Corps, Party Scene - Giselle - Willis Corps, Village Corps
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Marketing & Communications Assistant, Social MediaUniversity Of South Carolina Department Of Student Life Mar 2021 - Dec 2022• Designed cohesive social media branding and design, as well as social media posts• Worked with marketing and communications team to develop accurate and engaging branding across multiple platforms• Managed public interactions through Instagram, Facebook, and Twitter accounts; implemented content strategies to increase online presence, engagement, and interaction• Wrote and directed video series posted on Reels, Instagram TV, and Facebook Watch
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Marketing And Design InternUniversity Of South Carolina Aug 2019 - Dec 2019Designed promotional materials; wrote press releases; communicated with department leaders; managed distribution of promotional materials
Addison Browne Education Details
Frequently Asked Questions about Addison Browne
What company does Addison Browne work for?
Addison Browne works for Brightsidecreativecompany.com
What is Addison Browne's role at the current company?
Addison Browne's current role is Creative Marketing & Design.
What schools did Addison Browne attend?
Addison Browne attended University Of South Carolina.
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