Adela Felian Kurniawan Email & Phone Number

Jakarta, Indonesia

Jakarta, Indonesia

- Planned, executed, monitored, and reported digital marketing campaigns across various paid ads channels, including but not limited to: Meta (Facebook & Instagram) Ads, Google Ads, YouTube Ads, and TikTok Ads.- Conducted appropriate marketing strategies to ensure clients’ objectives are met and are measurable in each metric of performance marketing (CPM, CPC, CPI, etc).- Approached, managed, and communicated with over 100 Key Opinion Leaders (KOLs) suitable for clients’ different campaign objectives and target audiences. KOLs handled ranged from micro to mega KOLs.- Produced real-time reports on Microsoft Excel, Microsoft PowerPoint, and Looker. Results are implemented automatically using integrated APIs to aid in clients’ ease in accessing daily reports.- Collaborated cross-departments (with Data team, Tech team, and more) to ensure clients’ digital campaigns were trackable and to continuously improve / innovate on what we could offer to the clients.

- Developed and implemented digital marketing strategies to promote clients’ campaigns on websites, various social media platforms (Google Ads, Youtube Ads, Facebook & Instagram Ads, TikTok Ads), and KOLs (Key Opinion Leaders)- Executed and monitored digital marketing campaigns to achieve KPIs within budget- Tracked and created reports to measure the success of the digital campaigns through the use of BI Dashboards

- Developed strategic plans and created engaging contents and campaigns across all platforms.- Managed all social media platforms and oversee all creative process of content creations.

Jakarta, Indonesia

- Developed and implemented growth opportunities and long-term value within the organization and external clients.- Handled and organized clients’ records and contacts.- Wrote monthly articles to be published to board managers and directors.

Greater Jakarta Area, Indonesia

- Established, initiated, optimised, and pitched business development strategies based on the client’s target, objectives, market data, and budget factors.- Developed insights on various marketing campaigns to assess performance against goals.