A strategic healthcare marketing leader skilled in product lifecycle management, digital transformation, and AI integration, I drive customer-centric campaigns and guide products from launch through to sustained growth. With a proven track record at companies like Bausch + Lomb, Santen and Roche. I excel at developing targeted go-to-market strategies, creating value propositions, and leveraging data-driven insights to boost engagement and revenue. My expertise spans multi-channel marketing… Show more A strategic healthcare marketing leader skilled in product lifecycle management, digital transformation, and AI integration, I drive customer-centric campaigns and guide products from launch through to sustained growth. With a proven track record at companies like Bausch + Lomb, Santen and Roche. I excel at developing targeted go-to-market strategies, creating value propositions, and leveraging data-driven insights to boost engagement and revenue. My expertise spans multi-channel marketing, market analysis, and cross-functional collaboration, ensuring each stage of the product journey achieves maximum impact. Show less

Marketing Consultant in Ophthalmology utilising medical device knowledge & expertise

Glaucoma

Responsible for sales and marketing across two offices. Included social and print media and digitisation of customer base. Resulted in significant growth in customer base and sales.

Head of marketing for biotechnology and oncology products with a responsibility for executing pre and post launch marketing plans for Oncology and biosimilar products on time and on budget. Delivered most successful biosimilar launch to date with Ratiograstim (G-CSF) achieving 19% MS in first year. European sales / marketing led activities with EU5 Countries e.g responsibility for taking UK customers to biosimilar plant in Germany.

Marketer in Anaemia franchise with responsibitlies for brand strategy, segmentation and patient programmes. Key focus on PR / PA to raise awareness of kidney disease alongside key opinion leader development and tactical plan delivery.

Marketing position for anaemia management in Oncology with experience in the NICE appraisal, product training and sales forecasting. Executing Congress plans with KOL measurements and preparing promotional budget as per plan. Analysis of competitor brands and primary / secondary research

Sales promotion for key Oncology products in South East and key London teaching hospitals. Strong sales performance with examples of developing and converting key accounts to Capecitabine and evolving workign relationships with key opionion leaders

Sale promotion of NeoRecormon in Oncology / Haematology in SW London. First territory to achieve stretched sales target in excess of £ 1 million. Positioned product as brand of choice in many private London hospitals. Success with marketing tools for use in the field initiated interest in developing promotional literature.

Primary care sales role promoting anti-obesity product and treatment for Parkinsons disease to GP's and Hospital Clinicians.

Various nursing roles whilst studying for Psychology degree in Surgical and Cardiovascular units