Starting from April 2022, Web Marketing Manager at Gi Group Holding.Reporting to the Marketing and Communications Director, I am responsible for:defining the digital marketing strategy of the Group and of each company and monitor its effective execution through KPIs;coordinating a team divided into the Reach & Analytics (SEO/A, CRO, Analytics) and Product & Design (Product, UX/UI, Content) departments;managing the budget for online advertising activities and the design and development of the sites and apps of the Group companies.

From May 2008 to April 2022, Web Marketing Manager at Gi Group (now Gi Group Holding) where I oversaw the design and development of sites, the launch and presence on the main social networks, the release of Android and iOS apps and the corporate intranet management.

Since June 2009, occasional collaborations as an Online Marketing Consultant in various web agencies, managing both marketing and content activities.

From September 2005 to April 2008, employed at Premiaweb first as a Content Editor, later as a Web Product Manager in charge of content and product development.

In 2005, 6-month intership at the communication and fund raising department of the non-profit organization Children In Crisis Italy as a Online Communication Specialist.