Web Marketing Manager
CurrentStarting from April 2022, Web Marketing Manager at Gi Group Holding.Reporting to the Marketing and Communications Director, I am responsible for:defining the digital marketing strategy of the Group and of each company and monitor its effective execution through KPIs;coordinating a team divided into the Reach & Analytics (SEO/A, CRO, Analytics) and Product & Design (Product, UX/UI, Content) departments;managing the budget for online advertising activities and the design and development of the sites and apps of the Group companies.