Aditi Sachdeva Email & Phone Number

14 years of experience working in the management consulting industry focused in helping clients design their promotional strategy based on dependable analytical solutions. Catered to clients across the US, Canadian and EU5 countries in estimating ROI of various promotional channels - personal as well as digital marketing channels.Skilled in Marketing Analytics, Stakeholder Management, Target Segmentation and Leadership. Rich experience in managing client stakeholders across analytics, brand, sales, and marketing teams. Passionate about working in teams and making work fun by learning mutually.Specialties include: Advanced Analytics, Predictive Modelling, Market Mix Modelling, NBA, Clustering, Segmentation, Samples Optimization, Inventory Management, Portfolio Optimization, Patient Analytics, Building strategy for Launch brands, customer acquisition. Experienced in Machine Learning (ML) – PCA, LDA, feature selection, Random Forest, XG Boost, Naïve Bayes, Ensemble ModellingWell versed with a wide variety of datasets used for pharma marketing analytics– Physician, APLD, Flatiron, EMR/EHR – IQVIA, Symphony, Veeva, Epsilon, Flatiron, etc.

Listed skills include Management, Project Management, Microsoft Office, Microsoft Excel, and 14 others.