Lead UX Designer – Application Lifecycle ManagementAs the Lead UX Designer, I manage a team of two Designers, responsible for delivering a seamless end-to-end experience for an integrated system that oversees the entire software application lifecycle—from planning and development to testing, maintenance, and decommissioning.Designed a platform for developer resources and documentation to streamline their workflow.Assisted platform developers in creating an SDK (Software Development Kit) using a scalable design system adaptable to various environments.Developing an open-source platform connecting airlines with developers to build a marketplace for aviation solutions.Designing virtual test racks and simulators to support different stages of application development, eliminating dependency on hardware for testing.Working on an application review process for internal teams and airlines to ensure smooth rollout and compliance.Designed the version control and rollout process for developers, tailoring it to manage both individual aircraft and entire fleets.Led the design of the integration process for applications into the airborne system, ensuring seamless deployment as part of the experience bundle.

UX Designer – Aircraft Operations & MaintenanceIn this role, I focused on optimizing crew operations by designing and enhancing the user experience of the Crew Terminal for aircraft operations and maintenance. My efforts were centered around streamlining workflows, ensuring efficiency, and improving the usability of critical tools for flight crew and maintenance teams.Additionally, I led the development of a multi-brand, responsive design system from the ground up. This design system was tailored to meet the needs of different brands while maintaining consistency across platforms, enabling seamless experiences for various user groups. The system also supported light and dark modes, adaptive breakpoints, and language switching, creating a highly versatile and scalable solution for global operations.

Collaborated with researchers, product managers, and engineers to create new experiences and enhance existing ones for lightly skilled job seekers and small & medium businesses in the Indian market, delivering impactful solutions that drive engagement and growth.Key Achievements:Phone Interview Pod (SEG India Team): Enhanced the interview experience for lightly skilled job seekers, leading to 3 million phone interviews from the Indian market in 2022 and driving a 56% increase in apply starts from SERP (Search Engine Results Pages).North Star for Job Cards & View Job Page: Designed and incrementally implemented a North Star vision for Job Cards and the View Job Page, influencing 10+ million daily footprints and improving user interactions.Indeed Chat: Designed and launched Indeed Chat, a platform enabling job seekers to connect with peers. Within two weeks of its launch, over 3,600 users signed up, achieving a 72% chatroom join rate. Though decommissioned on October 7, 2022, it demonstrated strong initial traction.App Onboarding Experience: Designed the app onboarding experience for job seekers, with implementation currently in progress to streamline user adoption and engagement.

Focused on creating and enhancing user experiences for lightly skilled job seekers and small & medium businesses in the Indian market. My work began with a comprehensive competitive analysis, identifying key opportunities to improve the user experience of Indeed for Indian users.During my internship, I concentrated on the redesign of job cards and the View Job pages, optimizing both for better user engagement and relevance to the Indian market.

As the Lead Product Designer for multiple Future Group brands—including Kingdom of White and Beauty by BiE—I was responsible for crafting seamless, user-centered experiences and end-to-end interface designs.Collaborated closely with Product Managers to understand each brand’s unique vision and requirements, defining the project scope and meticulously guiding the UX/UI design process from concept to execution.Utilized user research and data-driven insights to design workflows, develop scenarios and personas, and create information architecture. This process included crafting low-fidelity wireframes, conducting user testing, and finalizing high-fidelity prototypes.Worked closely with developers at each stage of product development, ensuring the design evolved and optimized to meet user needs while maintaining the highest design standards.I led the complete UX/UI design for both Kingdom of White and Beauty by BiE, delivering intuitive and engaging digital experiences tailored to their users.

6-Month Graduation ProjectMy project centered on understanding the e-commerce ecosystem and its complex processes, applying this knowledge to create seamless digital experiences for both established and upcoming brands.Big Bazaar Mobile ApplicationPartnered with product managers to identify and address pain points in the existing Big Bazaar app, redesigning workflows, user scenarios, and UI to enhance the user experience.Collaborated with frontend developers to ensure successful implementation and deployment of design updates.Upcoming BrandsConducted in-depth research on brand identity, products, and target personas.Designed end-to-end user journeys, workflows, information architecture, and UI for various e-commerce websites, delivering tailored digital solutions.Through this project, I gained deep insights into the e-commerce ecosystem, refining complex workflows to enhance usability and brand engagement.

media assets.Involved in all stages of the design process, focusing on layout, typography, color theory, and other key design elements to create visually compelling outputs.Created the logo and brand identity for BeTween, a brand focused on promoting a sustainable lifestyle, ensuring the visual elements aligned with the brand’s mission and values.Studied and adhered to brand style guidelines, ensuring brand consistency while staying updated with the latest aesthetic trends and design best practices to keep designs fresh and relevant.

Contributed to project strategy development, translating business goals into a structured user experience that included information architecture, user interface design, and the development of a cohesive graphic language and brand identity.Created comprehensive brand guidelines and corporate materials to ensure consistency across all touchpoints.Utilized design tools like Figma and Sketch to design websites and web-based applications, ensuring responsive and user-centered interfaces.Led the social media campaign for Shaktiyoga Ashram, developing engaging content and visuals that aligned with the brand’s identity and goals.