Adrian X. Olvera Email & Phone Number

Austin, Texas Area

MODintelechy is a full-service consultancy specializing in Customer Growth-as-a-Service. I love building teams that inspire each other. I build true partnerships at scale for incredible global brands like Dell, Akamai, Exclusive Resorts, Lenovo and SAP.*Own the overall relationship for our global Enterprise accounts.Responsible for tech-oriented teams who scale marketing efforts globally across 30+ countries and cultures to ensure effective transcreation of the messaging*Program management for Saas Platform Utilization and building global roadmap for Go-to-Market*Transform insights into next best actions that can be measured for impact by geo with data visualization*Expand the agency practice to include data driven marketing for the subscription economy, revenue enablement and recurring revenue automation.*Primary strategy lead on Customer Data Platform (CDP) adoption from onboarding teams to audience management to developing omnichannel utilization (On-prem & Cloud)*Developed and delivered retention programs with recurring revenue performance often exceeding 210%+ growth y/y*Partner across business units and unify goals/priorities between Sales, Global Marketing Operations and IT organizations of all sizes and levels of seniority

Austin, Texas Area

T3 is a technology-fueled creative agency and the largest independent agency of its size wholly owned by a woman.Leading the agile development of innovative customer experiences for clients with a focus on loyalty, product design and digital CRM Accountable for product delivery at high velocity across a large team of software engineers and UX designersDelivered award-winning work for clients in the convenience retail, financial and software industriesPrimary delivery lead collaborating with C-level & director-level CRM and IT leadershipDirect clients included 7-Eleven, Staples, Spiceworks, Bazaarvoice and Capital One

Global manager of eCRM for Dell Small Business and Consumer audiencesManaged a team of twelve senior digital marketers (70% remote and 30% onsite) in EMEA, NA and APJBuilt the roadmap, strategy and execution of Global LCM programs that generated 24% of all global direct revenue with only 10% of the volume compared to non-segmented programs.Accountable for the global automation of behavioral triggers and lifecycle programs delivering highly personalized email and print on demand direct mail Led ESP agency management including RFPsOptimized Dell’s ESP partnerships to deliver annual cost savings and managed the on-site agency teamLaunched the real-time decisioning and personalization programs for Dell across Global CRM programs

Developed the strategic framework for global digital creative and coordinated end-to-end delivery to regional marketing teams

Practice lead for email marketing and dynamic contentDigital account service for B-to-B creative work with UPS and DellAgency of record for Dell Small Business Marketing

Austin, Texas Area

As relationship manager at Amplifier, I enabled email marketing and e-commerce and fulfillment solutions for some of the coolest small brands of the early-aughts, including Tito's Handmade Vodka, Despair, Rooster Teeth, Lance Armstrong Foundation, and Jib Jab.