Adrienne Lang Email & Phone Number

Dallas/Fort Worth Area

-Oversee big-picture development of books, including strategic market positioning of titles, publication details, sales and metadata information -Make key publishing decisions and serve as the president and CEO’s representative-Oversee sales marketing campaigns -Write and edit cover, vendor and sales copy for all titles-Serve as author and agent liaison to develop and foster long-term relationships-Manage internal team and freelance professionals -Plan co-op and vendor promotions for strategic placement to increase title visibility and sales-Coordinate foreign- and audio-rights needs for contracted agents; accept and negotiate deals-Present titles to distributor’s domestic and foreign sales forces-Determine print runs for frontlist and backlist titles-Manage inventory based on past and projected sales-Meet with key vendors and service providers as company representative-Monitor sales and evaluate promotions

Dallas, Texas

-Manage publication details and front-end processes-Direct team of freelance designers for cover development for a select number of titles-Serve as publisher contact for distribution sales force-Implement metadata system updates-Oversee seasonal catalog development-Write sales copy for vendor sites and copy for full covers

Dallas/Fort Worth Area

-Design, implement and coordinate publicity and marketing campaigns that align with key messages and books’ branding-Place stories with traditional and online media to increase awareness and discoverability of titles and the company-Manage social media accounts and campaigns-Direct website creation for books-Coordinate author events and book signings-Identify, research and appeal to target markets-Serve as project manager a select number of titles, coordinating the editorial and production processes, including hiring copy editors and proofers, working with designers on cover and interior design, and collaborating with authors to create the best possible final product

Dallas/Fort Worth Area

-Support and implement marketing and publicity campaigns-Write press releases-Pitch online and traditional media-Research appropriate outlets and contacts-Assist publisher projects-Edit and proof manuscripts

-Research relevant topics-Report and write articles for area publications and sites-Copyedit and proof

Dallas/Fort Worth Area

-Content and story generation-Reporting and writing

Greater Atlanta Area

-Proofing and fact-checking-Writing-Project management

Bs, News-Editorial Journalism, Political Science

Activities and Societies: TCU Daily Skiff, Kappa Alpha Theta, Honors Program

Bachelor Of Science (B.S.), News-Editorial Journalism