Aechala U. Email & Phone Number

New Delhi, Dl, In

Noida, Uttar Pradesh, India

Delhi, India

Executing Exhibitions and Conferences for various industries/ ministries. Business Development for various Expos/ On Site Operations/ Conference Planning & Execution Expos:Sports & Fitness India 2022- International Expo Centre, Greater NoidaEV India 2022- International Expo Centre, Greater NoidaPlanned/ Executed- E Charge Forum and National Seminar on Transportation

Mumbai/ New Delhi

Devising the media plan for the company in terms of print media such as Newspapers and Magazines. Coordinating with the design team for creative’s and marketing collaterals in terms of brochures’/ leaflets etc. Strategizing for marketing ATL/ BTL activities to enhance client retention and enhance brand awareness. Also, in charge of the various alliances and tie-up with related industry organizations such as Spas/ Salons/ Doctors for further Business Development. In Charge of the ORM/ SEO activities in coordination with Google to increase client inflow and ensure damage control of the brand on the web.

•Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.•Strategic Consulting, including business plan & sales strategy development.

Job Profile: In Charge of the In house PR. Conceptualizing the event calendar for a property of the group. This is called Vardhman Fantasy, an amusement themed park , the first of its kind in India. Coordinating with the celebrity management and event agencies to implement events at the property. Marketing of the project to various corporate for branding and advertising opportunities which work toward creating synergies between the two brands. Events managed, Mumbai Marathon 2010, Vogue 2010, We Are The World etc.

Delhi, India

Executing/ Conceptualizing the Marketing/ Business Development aspects of various international Conferences & Exhibitions which are promoted by the Ministry of Industry & Commerce, India.The Afghan Show, Logix, were some of the events which were designed from scratch and presented over the last two years in Delhi and Mumbai.Organizing the press meets and the and buyer-seller meetings at the platform was a key component in order to increase the trade between India and visiting countries.

Delhi, India

Executing/ Conceptualizing the Marketing/ Business Development aspects of various international Conferences & Exhibitions which are promoted by the Ministry of Industry & Commerce, India.The Afghan Show, Logix, were some of the events which were designed from scratch and presented over the last two years in Delhi and Mumbai.Organizing the press meets and the and buyer-seller meetings at the platform was a key component in order to increase the trade between India and visiting countries.

Formulating PR/ Corporate Communications PlansPlanning and execution of Events

Job Profile: Organizer of the Pavilions at the Global Village 2008/09/. Looking after the Marketing, PR, Daily operations of the exhibitors. Also, in charge of the entire Media communications strategy for the exhibitions organized by the firm. This includes writing press releases, arranging interviews, press conferences. The exhibitions include the India, East Asia and Europe Pavilions at the Global Village Dubai from 2006 to 2009, which is part of the Dubai Shopping Festival. (DSF). In- charge of organizing and implanting all the activities for the Cultural Show at the India Pavilion. This included Artist Management, Backstage Co-ordination, and Press briefings. Events included the Bollywood Hungama with Vivek Oberoi, The interaction show with the Directors of the Boogie Woogie Dance show and the Indian Idol Performances series during the DSF.INDIAN EXHIBITIONS & CONFERENCES, (The Times of India), Mumbai

Job Profile: In- Charge of the marketing of the medical centre to corporates for packages. Also, was handling customer service and front office operations at the hospital. Responsibilities included liaising with the press, organizing various events in order to promote the hospital such as medical camps, road shows etc.

Job Profile: Did a Customer Relationship project as research on the various parameters which amount to a satisfied customer in a retail outlet.

Job Profile: A project on the sale of soaps and detergents were monitored after shelf space was booked in the retail and wholesale stores. The display of the products was also arranged in a more attractive manner so as to monitor the potential customer behavior and in turn improving sales. Projects Undertaken:Analysis of the advertising campaign of the DeBeers Diamonds and its impact on consumers.Feasibility study for the launch of new hair oil.Study of the launch of Surf Excel.Impact and opportunities of E.R.P.

Job Profile: Have handled the entire incoming queries and complaints. Also, looked after related fields such as Sales, Coverage and Billing procedures. Projects regarding Customer Relationship Management were undertaken over a period of time.

Job Profile: Started the above company on partnership basis. Handled the launch events of Gabbana Fashion a very reputed fashion house and Gili Diamonds, a designer diamond jewellery manufacturer.

Job Profile: Have handled the in-house magazine. This included relaying the information of the company's new projects to its various shareholders. Also, drafting press releases.

Masters In Digital Marketing, Digital Marketing

B.A, Sociology

Sales & Marketing

Education record

Masters, Management Studies

Mba, Marketing