Ann Cross

Ann Cross Email and Phone Number

Chief Executive Officer at Bhutan Wine Company @ Bhutan Wine Company
Ann Cross's Location
New Hope, Pennsylvania, United States, United States
Ann Cross's Contact Details

Ann Cross personal email

About Ann Cross

The CEO of the Bhutan Wine Company—which is developing the fine wine industry in the magical Kingdom of Bhutan in the Himalaya Mountains—I am a collaborative leader, brand builder, and marketing strategist, who is an adept relationship builder and communicator passionate about motivating teams across levels and functions to achieve common goals. Prior to leading BWC, I spent over 20 years as a marketing and brand expert—developing, launching, and marketing global brands across the entertainment, non-profit, and consumer products industries. I successfully managed the global development, launch strategy, and brand management of new product lines of Fortune 500 companies (Mattel and Disney), while collaborating with key customers (Walmart, Target, Toys R Us, Amazon) on execution of brand essence in product and marketing to drive global product lines.I am one of only approximately 13,000 people globally since 1969 to have achieved the qualification of a Diploma from the Wine & Spirits Education Trust, a renowned multi-year study program of the wine and spirits industry.

Ann Cross's Current Company Details
Bhutan Wine Company

Bhutan Wine Company

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Chief Executive Officer at Bhutan Wine Company
Ann Cross Work Experience Details
  • Bhutan Wine Company
    Chief Executive Officer
    Bhutan Wine Company Jun 2018 - Present
    Founding member of the Bhutan Wine Company, whose mission is to capture the essence of the magical Kingdom of Bhutan in a bottle of wine and share it with the world.
  • Independent
    Brand Marketing Consultant
    Independent Mar 2015 - Jun 2022
    Provided marketing and brand expertise to organizations in need of strategic support on branding strategy and marketing and communications plans.
  • Mattel, Inc.
    Global Brand Marketing - Disney Entertainment Brands; New Categories
    Mattel, Inc. Mar 2012 - Oct 2014
    Greater Los Angeles Area
    - Established the brand strategy for, and managed the development and global launch of, a new multi-segment doll line for Disney’s Sofia the First TV series- Managed the global brand strategy, product line development, and implementation launch (in 40+ countries) of BoomCo., Mattel’s first launch into a new toy category (Outdoor Play) in over 20 years
  • Mattel, Inc.
    Global Brand Marketing - Disney Entertainment Brands
    Mattel, Inc. Jul 2009 - Mar 2012
    Greater Los Angeles Area
    Responsible for product development and management of global brand P&L for Disney tween-targeted brand, and key segments of Mattel's Disney Princess portfolio.
  • Skirball Cultural Center
    Marketing Director
    Skirball Cultural Center Jun 2002 - Jul 2007
    Greater Los Angeles Area
    Developed and led strategic marketing initiatives through print, radio, television, and outdoor to advance the institution's brand recognition and increase attendance to museum exhibitions, concerts, and family programs.
  • The Motley Fool
    Creative Marketing Manager
    The Motley Fool Oct 1999 - Dec 2001
    Washington D.C. Metro Area
    Managed messaging and positioning of online advertising pieces for all revenue centers and evaluated tracking reports to determine optimal ad creative .
  • Oscar Mayer Foods
    Brand Ambassador
    Oscar Mayer Foods May 1998 - Jun 1999
    Madison, Wisconsin Area
    Served as grass-roots marketing and public relations ambassador for Oscar Mayer while driving the trademark Wienermobile throughout the U.S.

Ann Cross Skills

Marketing Strategy Marketing Brand Management Market Research Digital Marketing Social Media Marketing Marketing Communications Marketing Management Competitive Analysis Strategic Planning Product Marketing Brand Development Marketing Research Customer Insight Integrated Marketing Analytics Market Analysis

Ann Cross Education Details

Frequently Asked Questions about Ann Cross

What company does Ann Cross work for?

Ann Cross works for Bhutan Wine Company

What is Ann Cross's role at the current company?

Ann Cross's current role is Chief Executive Officer at Bhutan Wine Company.

What is Ann Cross's email address?

Ann Cross's email address is an****@****ail.com

What schools did Ann Cross attend?

Ann Cross attended University Of California, Irvine - The Paul Merage School Of Business, Wine & Spirit Education Trust, Indiana University Bloomington.

What skills is Ann Cross known for?

Ann Cross has skills like Marketing Strategy, Marketing, Brand Management, Market Research, Digital Marketing, Social Media Marketing, Marketing Communications, Marketing Management, Competitive Analysis, Strategic Planning, Product Marketing, Brand Development.

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