Nurturing and developing relationships with Provincial Liquor Boards in the Eastern Provinces, brand building in the emerging Grocery/ Convenience and Gas channel, fostering the growth of Provincial Managers & Agency partners, collaborating with duty-free operators and driving momentum in the luxury On-Premise channel.

• Responsible for cultivating and maintaining positive relationships with key category buyers, supply chain, merchandising and other key stakeholders to grow share within this dynamic and growing channel.• Serve as the primary bridge between the Customers and leadership, brand/trade and sales• Prepare annual revenue sales plan/Strategic plan for Grocery drive accounts & LCO agency stores. • Collaborate with Trade Marketing to facilitate commercial plans for all brand families to execute effective and competitive programming.• Listing application, review, and wine call outs at respective Grocery drive accounts. • Ontario Sales Manager responsibilities (see below).

• Responsible for Regional On-Premise Chain account management, revenue and market share growth.• Collaborate with the Commercial Strategy team to deliver outstanding category management reviews and best practice revenue growth tactics within the Spirits and Wine categories.• Oversee the effective deployment of our trade plan across key brands that assist in achieving sales objectives as well as company, channel and brand strategies.• Develop a deep understanding of the customer and their commercial strategy to effectively partner to achieve desired outcomes for both parties.• Negotiate and maintain current and prospective new business.

• Leading and motivating the Ontario Retail Sales team to implement the strategic direction of the Retail, Grocery, Agency and On-Premise channel.• Implementation, planning and execution of National, Regional and Territory strategic business plans.• Build the sales team capabilities to further develop their unique and diverse skillset to ensure higher performance.• Leverage strong customer relationships at the LCBO for a collaborative approach to ensure customer satisfaction.• Collaborate with the Ontario Leadership team to effectively plan and execute regional priorities.

•Manage key customer relationships, including negotiating customer agreements that deliver against annual operating plans while successfully delivering against the customers’ expectations.•Development of strategic account plans/ sales proposals yielding profitable account development and growth.•Analyze business trends to develop business growth strategy.

•Perform joint business plans and manage profitable relationships with a thorough understanding of customers’ business and strategy.•Build and sell-in customer development agreement aligned with annual operating plans objectives•Leverage category management tools / analytics to deliver insights to customers about the category and actionable solutions to grow their business.•Leverage relationships with fellow employees and engage various departments within the organization to ensure customer needs are met in an efficient and timely manner.Accomplishments•Large focus on converting high volume accounts from the competition•Exceeding results on innovation and distribution•CY Volume growth 12%, marginal contribution 8%, net revenue 8% •Motivating and inspiring others: 2014-2016 Organizational Health Committee member, Women of Influence mentorship program.•Cross functional assignment – Collaboration captain between Foodservice and retail.Honors & Awards in the position•PepsiCo Beverages Canada Annual - 2010 Driving local Market Success•PepsiCo - Q3 Driving local Market Success - Underground PATH project•PepsiCo - Vice President General Manager Circle of Excellence Award Q2 2010•PepsiCo - Vice President General Manager Circle of Excellence Award Q4 2009

• Large focus on sales of new and innovation products.• Solicit current business to increase volume and new package distribution within the area boundaries• Selling and execution of promotions, solicit placement of equipment and sell sufficient product inventory• Utilize point-of-purchase materials to stimulate sales• Responsible for ongoing rotation and stocking of product on the shelves and displays, and in coolers and vending equipment, from the store's backroom. Accomplishments:• Leading team meetings• Setting up P01 displays with Frito counterparts• 4 high volume account conversions from the competition• 22 Racks/Barrels placed in one week• Volume +6500cs when moved on from the role