Alexandra Janiszeski Email & Phone Number

Kinston, Nc, Us

In addition to the regular responsibilities of a Digital Presence Manager (DPM), a senior DPM provides an extra level of support to the DPM team by working closely with other seniors and Team Leads to brainstorm ways to improve the department.Key Responsibilities:- Assist with training new DPMs and DPM Interns- Create and Review Wiki articles to assist team with established processes- Provide assistance to peers with workload management, strategy, process, etc.- Manager higher tiered client accounts and assist with their campaign growth and success- Assist management with various projects as neededThe Digital Presence Manager (DPM) will be the lead point of contact for our presence solutions portfolio and serve as the ultimate company representative with best-in-class customer service, detail-oriented account management and excellent cross-team collaboration. An effective DPM has great aptitude in building and maintaining customer relationships. They also possess excellent planning and leadership abilities to coordinate and advise clients, sales, peers and supervisors.Key Responsibilities:- Build and maintain strong interpersonal client relationships- Conduct regular review calls with clients to discuss campaign performance and overall marketing strategy- Review reporting with clients, highlighting the work completed and how it has benefited the client- Project management, collaboration and organizing- Keeping up to date on latest industry trends- Build strategy plans and establish performance baselines

The Digital Presence Manager (DPM) will be the lead point of contact for our presence solutions portfolio and serve as the ultimate company representative with best-in-class customer service, detail-oriented account management and excellent cross-team collaboration. An effective DPM has great aptitude in building and maintaining customer relationships. They also possess excellent planning and leadership abilities to coordinate and advise clients, sales, peers and supervisors.- Build and maintain strong interpersonal client relationships- Conduct regular review calls with clients to discuss campaign performance and overall marketing strategy- Review reporting with clients, highlighting the work completed and how it has benefited the client- Project management, collaboration and organizing- Keeping up to date on latest industry trends- Build strategy plans and establish performance baselines

As a Marketing Content Specialist, Alexandra is tasked with the Create, deploy, and update product content for all marketing channels including print and digital materials. Primary duties include the optimization and maintenance of web content including copy, images, categorization, and reporting for 3 core e-commerce companies. Merchandising of catalogs and other printed materials.Essential Duties and Responsibilities:- Develop optimized content for digital and print collateral, including website, e-commerce, blogs, and social media- Upload these content types in individual and mass upload spreadsheets - Coach other Content Specialists to eliminate production gaps and roadblocks.

Buffalo/Niagara, New York Area

Alexandra's role at Rosen Publishing is an all encompassing one within the digital marketing field. She is responsible for working with and coordinating the marketing team's digital efforts. These duties include working with the digital marketing team to create and implement email marketing campaigns; updating several websites; updating Rosen's catalogs and other marketing collateral; setting up and assist in running webinars; putting together presentations for Rosen Digital and other divisions; coming up with conference materials for digital presence at national and local conferences; updating the Rosen Digital database, interactive eBook materials, and other digital collateral, and more.

Buffalo/Niagara, New York Area

LocalEdge is a premier multi-media company offering proven, lead-generating promotion to large and small businesses nationwide. This organization has been in business for over 40 years and was purchased by the Hearst Corporation in 2004.As an Internet Marketing Strategist Alexandra works as part of the existing Search Engine Optimization & Social Media Marketing teams at LocalEdge to provide strategic SEO & social media services for our clients. She is responsible for researching, identifying and implementing emerging SEO & SMM trends and tactics. Alexandra additionally manages all aspects of day to day SEO & SMM strategy for clients and creates new SMM campaigns, via Facebook, Twitter, Foursquare, Instagram, Pinterest, Google+ and any other related social media platforms in an effort to meet advertiser goals. Much of Alexandra’s day to day activities include social media monitoring, providing trending and analysis reports, planning and directing social media campaigns, increasing website participation and engagement, improving overall qualified organic traffic for client sites, and ranking of specific keyword phrases. • Develops social media campaign strategies• Builds and launches SMM campaigns through various social media platforms.• Builds, launches and manages paid social media advertising campaigns.• Creates and delivers monthly campaign reports.• Recommends and implements strategy to increase social media likes and increase engagement.• Performs client specific keyword research and competitive analysis.• Performs technical SEO Audits of client websites.• Identifies, recommends, and implements on-page website SEO optimization.• Performs backlink analysis, opportunity identification and optimization.• Analyzes client websites and provides well-defined strategies to improve site conversion and ROI.• Creates and presents written recommendations for SEO performance improvements.

Geneva, Ny

The Technology Farm is a tenant based company that houses many small businesses. The mission of the park is to provide a campus for research and development in the areas of food and agriculture. Flexible policies regarding the development and ownership of intellectual property make The Technology Farm exceptionally business-friendly, and give your business a unique competitive advantage.- Refurbishing the Marketing and Communications as the Technology Farm looks to expand- Reaching out to various local communications groups - Planning and organizing Tech Farm events, including the annual Open House- Miscellaneous maintenance duties to ensure the efficiency of the tenants and their success- Administrative support, including accounting and other duties - Helping the Technology Farm find new tenants and expand

Linwood, Ny

For this company, I recently assisted in generating web content for their website, sketched and designed possible logo options, and consulted on branding choices the company should make in the future.

Corfu, Ny

• Assist and coordinate large-scale media events• Collaborate on event databases and recruiting vendors for certain events• Making internal and external phone calls for various media contacts and event coordination• Sitting in on and contributing to meetings for future events• Maintaining social media and email accounts

Bachelor'S, English-Communications/Rhetoric

Activities and Societies: Junior Varsity Womens Soccer; Womens Track and Field; The Gleaner; Theatre League

Advanced Regents Diploma, General Studies

Activities and Societies: Masterworks, The West Wind, JV Women's Soccer Team, Varsity Women's Soccer Team, JV Women's Lacrosse Team.