Andres Henrichsen Email & Phone Number

Calgary, Alberta, Canada

• Worked closely with 3rd party suppliers to provide different software solutions to improve acquisition and usage of the Shaw Go Wi-Fi network
• Prepared a competitive analysis based on the top Wi-Fi finder apps in the market identifying opportunities of improvement to the current finder app
• Created a recommendation document to outsource the development of a new redesigned Wi-Fi finder app. The document was presented to Shaw’s CEO
• Worked with cross-functional teams to develop additional methods to increase device registration to the Wi-Fi network
• Researched and analyzed travel across the US-Canadian border to understand patterns needed to sign Wi-Fi roaming agreements

Calgary, Alberta, Canada

• Coached participants of the Business Development Program on business planning
• Provided entrepreneurs with guidance to overcome start up challenges
• Member of an evaluation panel to assess participants on their closing presentations

Calgary, Alberta, Canada

• Developed and implemented sales programs, promotions, campaigns and new processes designed for the distribution channels of the region
• Analyzed the particularities of the Latin American market and Smart’s distribution model to ensure sales programs were successfully implemented throughout the region
• Applied appropriate pricing and product mix for the different sales programs and promotions
• Communicated and trained regional managers, distributors, resellers and internal staff on promotions and sales programs
• Presented new sales programs and initiatives at the San Diego’s 2011 Global Reseller’s meeting
• Implemented a sales pipeline that significantly improved forecasting

Calgary, Alberta, Canada

• Assessed on product positioning and communication strategies
• Proposed the new firm’s mission statement and vision
• Developed documents for training courses
• Reviewed artistic and written contents of G-Lan’s communication pieces

Buenos Aires, Argentina

• Managed all assisted traffic services such as collect calls, post paid calling cards and minute packages
• Designed and developed new services from concept to launch, enabling the service to over 15 million cell phone customers
• Led and supervised all promotions, advertising and direct marketing campaigns
• Forecasted demand, ordered market researches, prepared competitive analyses and implemented retention programs and churn reduction strategies
• Introduced new pricing increasing revenue by an extra $US 6 million that fiscal year
• Led major complex projects managing cross-functional teams, including 3rd party companies

Buenos Aires, Argentina

• Managed a sales force of twenty, achieving revenue and unit goals for land lines and long distance services
• Developed new external sales channels managing sales distribution, territories, quotas and monthly goals
• Trained over 1500 salesmen on products and sales techniques
• Improved existing sales procedures resulting in reducing installation time by 50%
• Increased profit and reduced expenses implementing several creative solutions

Buenos Aires, Argentina

• Provided consultant services in management and marketing to web page designers
• Redefined client’s mission statement and redefined all marketing strategies
• Designed a new product & service mix offer
• Set up a sales force and formulated their commissions scheme
• Acquired several major clients (Coca Cola and Disco Supermarkets among others)

Buenos Aires, Argentina

• Led a team that analyzed and controlled all Institutional subsidies
• Developed and implemented a new process for rapid file search and storage
• Modified the Construction Program approval procedure resulting in a significant increase in project quality and control levels

Master

Bachelor Of Arts