Augusto Fornitani Email & Phone Number

São Paulo, Sp, Br

São Paulo, Brazil

— Led the integration and maintenance of Criteo's products across multiple e-commerce platforms in Latin America, leveraging extensive knowledge of web technologies, APIs and SQL databases.— Helped prepare our local team for significant changes, driving early testing and adoption of new products, platforms, and APIs. This included writing documentation and presenting short training sessions.— Guided strategic clients through setups and migrations, ensuring their business needs were met at all times.— Optimized campaigns through new setup and integration changes, identifying and resolving issues, and providing constructive feedback to the client's engineering and commercial teams. This was often done via short videos recorded in Portuguese, English, or Spanish.— Engaged in the technical rollout of new products and actively participated in the day-to-day operations of the technical solutions team, proposing ideas and collaborating with the global team. This ranged from automating manual tasks by developing small scripts, to writing detailed feature requests.Not only that, but I went out of my comfort zone for many other things:— Made sure to join as many in-office activities as possible, including VPTO and Hackathon— Turned into a go-to person for technical questions on Slack and during office hours (Zoom sessions)— Got good at giving peer feedback— Became an “Addressability Champion” for the Americas region

São Paulo, Brazil

São Paulo, Brazil

Significantly revamped workflows that relied on Excel and manual input, making them automated andaccurate; the most prominent example being the implementation of Item Response Theory in the correction of student tests. I also established new methods for database data cleaning (record linkage), with fuzzy matching techniques — this also allowed me to create geolocated maps with accurate customer data.Everyday usage of machine learning techniques: regression, classification, clustering, dimensionality reduction, probabilistic record linkage (data matching).Psychometric models involving IRT (Item Response Theory) and CTT (Classical Test Theory).Custom algorithm development using Python (Pandas, NumPy, Scikit-learn etc), R, ML.Net, Julia.Industry tools: SQL, R Studio, KNIME, Orange, Excel, Unix tools (bash, grep, cut, awk, sed etc)

São Paulo, Brazil

Whenever possible, I also do freelance work.Most jobs involve Tumult Hype and web development.Tools and skills: Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Bash, Bootstrap, CSS, Google Web Designer, HTML5, JavaScript, Linux, Node.js, Online Advertising, Python, React, SQL, Tumult Hype, UI/UX, Vue.js, Motion Design

British Columbia, Canada

Here, I created a web tool for internal use that eliminated the need of manual data entry, which avoided errors in implementing code from Google tools (ad tags) and made the task much faster.This position was part a very client-focused one — we worked closely with partners to discuss on-boarding, improvements to existing partnerships and KPI optimizations.Tools: Google Ad Manager, Google Analytics, advanced GSuite, AdExchange, AdSense, PubGuruThis job required everyday communications with clients and co-workers in English, Spanish and Portuguese.Fully remote position, participating in a team distributed across the globe.

Tauranga, Bay Of Plenty, New Zealand

I implemented DoubleClick Studio and dynamic ads workflows at The Colab NZ, providing a new source of income for the company. The knowledge I got about this subject was passed on to the companythrough video tutorials and creating dynamic ad templates. I also served as the technical PoC for troubleshooting diverse issues.Tech stack: HTML, CSS, JavaScript, PHP, XML; Tumult Hype, Adobe CC; Doubleclick, Adwords, Sizmek.Fully remote position.

Chatham-Kent, Ontario, Canada

• I created automated templates for ad formats, which allowed for much faster delivery of creatives• I made numerous detailed video presentations, which helped in the sales of ad formatsCreation and adaptation of rich media and static display advertising, for desktop and mobile, ad trafficking. Heavy usage of Tumult Hype and Adobe CC. Development of JavaScript templates and Python scripts.Fully remote position.

São Paulo Area, Brazil

At Yahoo, while working closely with the Sales team, my technical skills made possible the implementation of several new ad formats, and they were critical during the Flash to HTML5 transition. In the Brazilian subsidiary, I took part of a number of technical initiatives that would become lucrative revenue sources, such as VR / 360 ads and mobile video. Last but not least, I considerably improved the ad specifications in the Portuguese language, making interactions between the company and third parties much more streamlined.I was also responsible for answering technical questions, such as "why is the ad not serving?" and "why the data does not match the reports?".I worked here on an international distributed team — with frequent meetings and collaborations with NAR and EMEA teams. Everyday communications in English, Spanish and Portuguese.Often used technologies and skills: JavaScript, HTML, CSS; ActionScript / Flash; jQuerySeldom used technologies: SQL, PHP, XMLAnd a general knowledge about how browsers and the web work (HTTP, DNS, DOM, cookies etc)

São Paulo Area, Brazil

Create rich media campaigns; develop custom web ad campaigns; provide technical support to sales team; help advertising agencies on elaboration of projects; create developer templates; solve discrepancy of data between team and third-parties; generate prototypes for new ad formats.

Bachelor Of Engineering - Be, Computer Engineering

Analysis, planning and development of centralized and distributed computing systems, embedded systems, development and use.

Bachelor'S Degree, Digital Design

Interaction design, video making, team projects, project management, Web technologies, wearables and Rich Media