Responsible for purchasing as spaces and time to effectively reach the target audience Analysing the target audience demographics, interests, and desire to optimize ads Develop media buying strategies, and optimze budget to maximize ad exposure

Responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.Oversees all the marketibf campaigns for the ompany or departmentImplement strategy for each timeframe and analyze performance

Updating senior leadership on the progress of marketing activities and reporting on the results of campaignsImplementing Marketing strategy to meet the business goals

Developing strategies and tactics to boost the company’s reputation and drive qualified trafficDeploying successful marketing campaigns from ideation to executionExperimenting with various organic and paid acquisition channelsPrepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wiselyOversee and approve marketing material, from website banners to hard copy brochures and case studiesMeasure and report on the performance of marketing… Show more Developing strategies and tactics to boost the company’s reputation and drive qualified trafficDeploying successful marketing campaigns from ideation to executionExperimenting with various organic and paid acquisition channelsPrepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wiselyOversee and approve marketing material, from website banners to hard copy brochures and case studiesMeasure and report on the performance of marketing campaigns, gain insight, and assess against goals Show less

Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing planMarket through various channels and segment databases working with large data setsDevelop business cases for marketing programs at the proposal stage and make recommendations on marketing tacticsEvaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and… Show more Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing planMarket through various channels and segment databases working with large data setsDevelop business cases for marketing programs at the proposal stage and make recommendations on marketing tacticsEvaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retentionPropose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications Show less

Responsible for developing, implementing and managing marketing campaigns that promote a company and its products and/or services, playing a major role in managing the team and helping them in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers