Aidan Beanland Email & Phone Number

Dee Why, Nsw, Au

Sydney, New South Wales, Australia

Leading a holistic strategy for content and search engine optimisation across Optus.

Sydney, Australia

Driving search engine optimisation strategy across the business, supporting each agile tribe to grow customer acquisition and engagement.

Sydney, Nsw

Benojo is a rapidly growing platform which helps companies, individuals and charities connect, collaborate and measure the amazing things they achieve together. I've been involved with this start-up since 2012 and guide the digital growth strategy so that we can help people anywhere on the planet make good happen.

Sydney, Australia

Digital Unity helps companies succeed through holistic application of search engine optimisation, content strategy, social media and web analytics best practices. As a globally experienced online marketing professional I worked with a small group of select companies, providing highly personalised growth strategies.Clients included Westfield (AU, UK, US and NZ), Prospa, Upstream Energy, Booodl, Benojo

Sydney, California, Uk

Leading global SEO operations across the Yahoo world and managing an international team of SEO managers, reporting to the VP of International Marketing. Contributed to exceptional growth across many key properties, including Yahoo Shopping, Answers, News, Finance and Video. This helped Yahoo become the internet's #1 global media site, and 3rd most visited overall (after Google and Facebook).Led the SEO-risk project when Yahoo deployed SSL, where every URL moved to https with no drop in search referrals. Collaborated with Google on this project to help drive our combined push for a safer internet.Advised on the development of a custom web analytics platform, which was deployed globally to optimise CRO, e-commerce conversions, marketing ROAS, customer retention, ad revenue and improve customer experience.A member of the schema.org development team.

Sydney, Australia

Advising social and online strategy for this exciting philanthropic start up.

Managing Search Engine Optimisation (SEO) and Social Media strategy. Includes web analytics, data analysis and product strategy to increase user engagement, retention and audience satisfaction (leading horses to water AND quenching their thirst).Led Y7's Social Media team, web analytics team and the Y7 Green Team. Grew streaming video and display advertising revenue to new heights, while boosting customer sentiment by 27%. Also pitched, recruited for and managed the project team for MoneyHound, Y7's comparison service.

Sydney, Australia

Responsible for search engine optimisation (or optimization if you're on the other side of the Pacific) for South Asia region, encompassing Australia, New Zealand, Taiwan, Hong Kong and South Korea. With the Yahoo!7 joint venture and the Yahoo!Xtra collaboration most of my efforts are focused on Australasian properties.Beyond SEO, I manage our SEM (paid search) campaigns, am involved in product strategy and broader marketing campaigns.

Founded, recruited for and ran the US operation and managed clients like Wal-Mart, eBay, Dell and Yahoo!.

Opened up our US operation which led to the acquisition of Decide Interactive by 24/7 Real Media.

Leveraged B2B SEO tactics to build one of the only successful internet startups while others collapsed

Helped formulate and implement our advanced technical and editorial SEO solution which kept the company highly profitable during the dot-com crash.

Bsc (Hons) 2:1

Diploma Of Business

A Levels