Aimee M. Email & Phone Number

London, England, United Kingdom

Design and develop seasonal updates and new concepts for Estella Bartlett’s small accessories range, including jewellery boxes, card purses, bags, tech cases and hair accessories, aligning with brand aesthetics and following branding guidelines.Conduct regular competitor research to stay ahead of trends.Identified and implemented new product designs and opportunities including mens accessories for new in-house brand Bartlett London, and helped shape the brand identity and target customer.Confident communicator, delivering enthusiastic presentation of mood boards, initial concepts and range sign off meetings to senior management.Create prints and repeat patterns, incorporating seasonal colour and fabric trends to ensure fresh and exciting customer-focused designs.Collaborate with Far East suppliers to source new, innovative fabrics and hardware.Produce clear and detailed technical specifications using Adobe Creative Suite.Contribute to growth of wholesale business by designing bespoke ranges for major retailers such as John Lewis, Urban Outfitters and La Samaritaine (LVMH group)Overseeing the entire production process from initial concept to final delivery, including supplier coordination, sample management, and cost analysis.Work efficiently to the critical path, ensuring all deadlines are met.Attend photoshoots and assist with styling and direction.Working closely with the wider design team and marketing / e-commerce team to ensure a cohesive brand handwriting across the business.

Kent, England, United Kingdom

In my spare time I run a small business hand making flower bouquets from used and littered plastic bottles which are sold at London based stockists, including at Battersea Power Station. I’ve made flowers for Princess Anne, the Selfridges Cinema for the Barbie Movie, the Chelsea in Bloom festival, and I even ran my own pop up flower shop which featured on ITV News. I am passionate about sustainability and my love of colour shines through my work.

London, England, United Kingdom

Billericay, England, United Kingdom

Sourced, designed and developed jewellery and hair accessories for high street brands.Trend research and trend pack compilation, collaborating with the design team.

London, England, United Kingdom

Sole responsibility for footwear and accessories design, overseeing the entire design and development process and hitting all deadlines on the critical path.Regular interaction and involvement with clothing designers to build solid, concise trend packs for the brand.Worked closely with Buying and Merchandising to grow Footwear department contribution from 5% of the brand sales mix to 24% through realigning product ranges and handwriting.Worked closely with Buying and Merchandising to build balanced, commercial, trend relevant ranges.Regularly attended fit sessions and worked closely with technicians to overcome any fit issues.Strong costing and production knowledge allowing the development of key pieces and newness within a realistic budget.Built excellent working relationships with suppliers, regularly attending Far East development trips including material and trim sourcing.● Regular inspiration trips including trade fairs.

Kent, England, United Kingdom

Responsible for designing small leather goods including jewellery boxes, purses, card holders and travel accessories as well as home accessories. Vast experience working with leather, PU, textile, metal, glass and resin.Designed bespoke ranges for major retailers such as John Lewis, M&S and Pandora, working to their creative brief.Designed repeat prints and branded hardware.Presented trends and product ranges to directors and buying teams.Strong relationships built with Far East factories enabling better sourcing and communication.Proposed, launched and executed new in-house mens accessories brand Jacob Jones which sold both internationally and UK wholesale. Sole responsibility for creating Jacob Jones product catalogue, photo shoot and styling.Able to move swiftly between tasks, brands and varied customer profiles, often adapting working processes to accommodate internal and external needs.

Sole responsibility for Faith brand whilst working alongside Senior designer on 13 in-house brands covering all footwear and accessories categories including coordinating bagsGained strong technical knowledge.Regular participation in sign offs, strategy meetings and range reviews.Close, proactive relationship with Designers at Debenhams, including interaction with Julien Macdonald and Henry Holland teams.Regular attendance to fit sessions with active participation in problem solving and development.Many lines from the range featured in high profile press.

Footwear Design

Education record