-Providing brand strategy, photography, videography and copywriting, content scheduling, and paid ad strategy for clients across various industries-Contracting out projects and coordinating photo shoots and video shoots on behalf of clients.-Platform management on: Instagram, Facebook, Pinterest, twitter, LinkedIn and Youtube. Familiarity with tik-tok and reddit.-Creating & managing Influencer Marketing Campaigns and contests-Writing press pitches and facilitating publicity for businesses reaching over 1 million monthly views-Managing social media accounts of 95k+ followers, email and text marketing for audiences of 50k+ subscribers Creating PR strategy for emerging situations such as COVID-19 response-Planning and executing media nights and publicity for events-Conducting social media audits to educate and consult businesses, generating monthly analytics reports to drive brand strategy for existing clients-Recording and production of commercial voice-over for clients like Coca-Cola, RNR Tire Express, Plato's Closet, Colibro Publishing & Media, Tuner Media, and Bare International.

-Brand marketing through digital, print, and promotional campaignsSome of my key projects and duties include:-Creating a new company website to rebrand and educate prospective clients-Generating multifaceted marketing plans involving print, product, and digital advertising-Engaging with business owners to assess marketing needs-Evaluating social media accounts for businesses and consulting for growth-Designing and adapting graphics for products including business cards, banners, shirts, and more.-Product Development for manufacturing client-Designing and product packages, facilitating product orders and delivery-Attending conferences to network with vendors and potential partners

-Oversaw and facilitated the execution and preparation for Radio Talent Institutes: ten-day conferences for college students across eight different campuses in the US.-Developed application process, established deadlines, and increased event attendance in every state from the previous year-Facilitated communication with sponsors, underwriters, and broadcasters who supported and spoke at Institutes-Designed and implemented marketing campaigns with all associated graphics and messaging for our 8,000 email subscribers and social media platforms-Actively recruited students in every state to attend a Radio Talent Institute through online marketing, industry conferences, and career fairs.-Managed all student applications and registrations-Prepared logistical details and materials for the Institutes-Maintained and updated the National Radio Talent System website-Edited and produced audio-Established and managed multiple databases and company documents-Traveled to Institutes across the country

-Managed social media content and calendars for four clients across three different platforms-Executed rebranding strategy for client during construction and relocation-Created and implemented editorial plans, ongoing campaigns, contests, and promoted events and ticket sales-Created, curated and managed content (photography, graphics)-Managed day-to-day social media communications and customer feedback-Developed online community across platforms-Researched and Utilized strategic hashtags, analyzed successes and trends to fuel continued growth.

-Gained thorough experience reporting and producing radio traffic reports in Charlotte, Richmond, and Raleigh.-Broadcasted live traffic news on seventeen different stations over the course of emplyment-Monitored and researched live traffic feeds through social media, police scanners, and DOT releases-Read and delivered sponsored content, voiced local ads

-Account Manager for Modulex Carolinas and AvidXChange-Researched and developed strategic partnerships-Maintained and tracked growth for Twitter and Facebook Accounts for Modulex Carolinas

Focusing on branding strategy, I assisted with client relations, graphic design, loggingproduct orders, online campaigning, and blogging.

Mast General Store is a Boone hallmark. My responsibilities were to provide excellent customer service, maintain knowledge of inventory, and communicate with associates at other stores.

I hosted format shifts for three semesters and then started my own specialty show "The Porch Swing"​. I featured a hand-picked line-up of indie rock and light-hearted anecdotes from college life every Saturday.I was also part of the news team. I researched stories, anchored and edited segments to air. WASU is a highly ranked college station; named "Best College Station"​ by MTV in 2012, and named by Men's Health, Best College Reviews, and Pigeons and Planes on their "Best in the Country" lists as well.I learned Adobe Audition and NexGen.

-Community outreach-Social Media Management-Event Planning-Sponsor outreach