Performance Marketing Manager
Current• Proficient in managing accounts across diverse industries, including IT Software, Professional Training, Insurance, and Healthcare Services.• Skilled in collaborating closely with cross-functional teams to ensure consistent delivery of digital campaigns and improve workflow efficiency.• Capable of leading and mentoring SEM associates and specialists, providing tailored technical support, training, and performance coaching.• Experienced in implementing performance marketing strategies to drive efficient lead generation, customer acquisition, and revenue growth.• Adept at analyzing client goals, crafting strategic solutions, and ensuring digital campaigns follow best practices.• Experienced in designing and executing omnichannel campaigns integrating platforms like Google Ads, LinkedIn, Meta, 6sense, and email for continuous optimization.• Proficient in fostering close collaboration with clients for ongoing optimization and new ideation through regular meetings and reviews.• Skilled in preparing comprehensive impact reports detailing campaign influence, ROI impact, budgeting, and improvement plans.• Committed to staying updated on industry trends and emerging technologies to maintain a competitive advantage.
