• Brand creation and business expansion in countries such as ES, PT, ZA, IN, MY...• Management of B2B and B2C services from technical development to the design of marketing mix strategies.• Creation, management and maintenance of User Acquisition campaigns: Google Adwords and Mobile Advertising in CPC, CPM, CPI, CPA models...• Marketing budget management.• Analytical capacity and web usability (Google Analitycs and other measurement systems).• Reporting and KPI analysis.• Direct contact with Mobile Operators and billing integrators.

Responsible for the development and maintenance of accounts (WAP portals) in different mobile phone operators. Functions:• Definition of the design, structure and functionalities of Wap portals of video content, games, music.• Implementation and monitoring tasks of the different phases of product development.• Reporting and business analysis.• Communication with leading customers, suppliers and operators worldwide.• Coordination of a team of 4 people for the maintenance of the accounts.• Billing reports and settlements with third parties.• Constant study of the market for the implementation of improvements / advances and business expansion.

Content Management department (Online Channels and Mobile Commerce area):Business Planning: Support for monitoring the activities of the business in Content Management (developing the Content Management scorecard, monitoring the daily evolution of the business and data interpretation)Management of digital products and services life cycle:o Content publishingo Tracking Reportso Identify improvement areasMarketing/Communication:o Definition and coordination of direct marketing campaignso Advertising management in Movistar ‘emocion’