Senior Digital Marketing Manager
Current•Platform Management: Overseeing the end-to-end operation of e-commerce platforms, ensuring seamless functionality, and improving user experience.•Digital Marketing: Implementing targeted campaigns across SEO, SEM, email marketing, and social media to attract and retain customers.•Data Analysis: Utilizing data-driven insights to monitor performance, optimize marketing efforts, and make informed decisions that lead to sustainable growth.•Customer Experience: Enhancing the online shopping journey by focusing on user-friendly design, personalized content, and exceptional customer service.•Product Management: Collaborating with cross-functional teams to manage product listings, pricing strategies, and inventory, ensuring the right products are available to the right customers at the right time.•Sales Optimization: Identifying and capitalizing on opportunities to increase average order value, reduce cart abandonment, and improve overall conversion rates.•Work closely with cross-functional teams across IT and BD Team.•Handle the Team Members, Resolve the queries of Team members and analyze the work reports.•Manage and track campaign budgets across external agencies and internal cross functional teams.