Amy Kern Email & Phone Number

Washington, Ks, Us

. Managed the client and team in producing quality print publications and websites from budgets of $40K to $2.5 Million. Worked with clients to integrate online efforts with client’s offline efforts, through best- in-breed web sites and online marketing efforts (banners, SEO, PPC, email marketing, and mobile marketing). Creative direction for integrated email, print, web and social media campaigns to extend reach. Integrated QR Codes, smart technologies to extend reach of print and web initiatives to new markets. Created and managed timelines, budgets, billing . Managed editors, designers, web developers and data support . Identified opportunities for growth and ongoing plans to address client business goalsAwards:- 2011 Silver ADDY Award, Visit San Antonio iPhone App Interactive Media: Online Mobile Marketing- 2011 Silver ADDY Award, Louisiana Travel.com Interactive Media: Website- 2011 Silver ADDY Award, MemphisTravel.com, Interactive Media: Website

. Coordinated new business promotional material, created interactive presentations for stakeholders and led focus groups to define new website needs and assessment. Provided creative direction, managed photo shoots and collection of assets for print and web products. Worked with client and team to define and scope multimedia functionality and new projects. Identified opportunities for growth and ongoing plans to address client business goals

. Conceptualized, designed and executed creative for all branding, direct marketing, print collateral campaigns, web sites and tradeshow advertising/media. Created point-of-purchase displays, posters, brochures, cut-outs and overall look for the company’s external store in Pittsburgh. Lead the creative vision for the organization’s 4 different websites into corporate site . Provided art direction for photo shoots and defined creative concepts for print and onlinecampaigns. Consolidated branding efforts for the phone, Internet and telecommunications companies in the three different state territories

Pittsburgh, Pennsylvania, United States

Courses taught: • Two-Dimensional Design • Typography 1 & 2 • Contemporary Typography • Corporate Identity • Advertising Design • Fundamentals of Web Design Created and taught new course offerings in the graphic design department for: • Web Design for Designers • Design and Social Awareness Active mentor to the student chapter of AIGA and reviewing portfolios Reviewed incoming student portfolios for scholarship and placement Participated in all faculty and departmental meetings and gallery events Active role model in the art and design community

o Created the Visual Communications Degree program at RMU o Lead the committee for degree program creation and presentation for Middle Statesassessment approval of BFA degrees in Graphic Design and New Media o Defined course curriculum, managed budgets, directed building renovations for studios,classrooms and gallery space o Hired and managed faculty, recruited students, worked with admissions to define campaignso Courses taught: . Drawing 1 and 2 . 2D and 3D Design . Introduction to Printmaking . Corporate Identity . Advertising Design . Senior Studio . Portfolio Design

o Worked with design colleagues to define and actively evolve course curriculum and course creation for stronger student outcomes and assessmento Reviewed student portfolios for scholarship and placement, participated in student recruiting and art educators forumo Served on the curriculum committee, online long-distance learning committee and co-faculty advisor for AIGA (American Institute of Graphic Arts)o Actively participated in gallery shows and campus events o Taught undergraduate and graduate-level courses in print and interactive design:. Two-Dimensional Design . Typography 1 & 2 . Contemporary Typography . Publishing Design*. Corporate Identity* . Advertising Design* . Portfolio Design . Designing for Multimedia* . Web Design*. Poster Design (* graduate-level courses)

Mfa, Graphic Design

Bfa, Graphic Design