Aklesh Singh Email & Phone Number

Gurugram, Haryana, India

Gurugram

New Delhi, Delhi, India

➢ Market research, Forecast, & Managed digital product launches for various clients that combine search, social, display and shopping campaigns.➢ Assists in the annual marketing strategy and budget process, consulting to ensure channel optimization for direct revenue, resource allocation, risk identification and new business opportunities➢ Perform monthly adjustments on client accounts/campaigns in order to maximize performance within the current budget, and produce monthly/weekly performance, determined key metrics that were of primary importance to clients, and provided trending data to compare results month-by-month.➢ Evaluated client websites for mobile performance, and optimal search engine performance, anddeveloped unique content for a variety of client’s sites and analysis and recommendations to improvepresence & brand awareness.➢ Primary point of contact for all the major escalation, issues faced by clients.➢ Support business development through the development of comprehensive multi-channel digitaladvertising programs, written proposals, and client presentations based on analysis of prospect's long-term goals and available budget.➢ Managed and mentored a team of marketing professionals to ensure the success of marketingcampaigns and regular updating with industry news and helping them to adopt best practices on anongoing basis.➢ Proficient with reporting, analytics, and trend tools➢ Motivated team members with engagement activities such as- fun games, Potluck, team outings, etc.

Gurgaon, Haryana, India

- Responsible for through management of accounts & Strategic Planning.- Responsible for implementation of brand roadmap & measuring the KPI.- Working on creative briefs to give succinct inspired instructions to the creative team.- Finding marketing opportunities that can drive goal-oriented results.- Coordinating with Google to ensure invoices are correctly created & handling MCC with more then 50+ Adwords accounts.- Responsible for Social Media Management through & working on reports, thus analyzing the trends to drive learning and insights.- Drove traffic to the micro-site through a tactical call-to-action based campaigns.- Quality Lead Generation for new customer acquisition.- Handling Domestic as well as International Campaigns.- Plan & Execute Remarketing activities to regain lost customers

Bangalore

- Create, manage, developed quarterly digital promotional plans & budgets and lead a comprehensive marketing strategy, from ‘top-of-the-funnel’ awareness through conversion.- Analyze, researched market trends, develop and execute digital campaigns- Perform day-to-day marketing activities including organic & paid campaign set-up, customer list segmentation, landing page creation, scheduling, multivariate testing, URL tagging, and deployment of one-time, recurring, triggered, and dynamic content-driven nurture marketing campaigns.- Manage social media content calendar across multiple platforms (Twitter, Facebook, YouTube, Pinterest, Instagram, Tumblr to name a few)- Search Engine Marketing(PPC), Brand Awareness & Generating Traffic for the website.

Gurgaon, Haryana, India

- Develop and manage digital marketing campaigns that combine search, social, and display - Video marketing through YouTube for small budget clients- Affiliate Marketing- sourcing different affiliates for the clients.- Mobile based digital marketing activities.- Keyword research and Lead generation using various channels- Setting the company’s digital marketing strategy.- Reporting on campaign performance to senior managers.

New Delhi Area, India

- Handling day to day enquiry & follow up all the enquiry- Developing, managing the offline marketing budget and creating monthly reporting for all spending- Offline Marketing activities like banners, posters and briefing agencies or vendors, gathering elements (pictures, texts, etc)- Promoted new offerings to an email database of over 4,000 members resulting in new sales