• Create and execute a marketing strategy to improve national brand awareness of the Canfield Business Honors Program (CBHP) and its dual-degree programs.• Develop a campaign budget, outline campaign activities, and determine KPIs.• Develop and execute digital marketing ad campaigns for Facebook, Instagram, and Google.• Create content for digital media, including graphics, video, and copy to be used in social media, the CBHP blog, email campaigns, and websites, optimizing for SEO. • Deploy content to promote program highlights, students, and alumni to engage prospective and current students on social media.• Write content and manage design for CBHP and dual-degree program printed marketing materials.• Ensure marketing materials are consistent with brand standards.• Create content for annual donor and endowment reports that includes program successes and measurable outcomes. • Create content for and publish quarterly alumni and parent newsletters.• Manage social media channels (Facebook, LinkedIn, and Instagram) and student social media team. • Coordinate with McCombs central communications team on marketing initiatives. • Collaborate with BBA Marketing Coordinator and leadership on marketing and communications efforts of the greater BBA program. • Work with contracted marketing firms as needed to promote programs and special announcements.

• Supported the development, scheduling, timely production, and execution of print, email, and social media campaigns for a portfolio of 25+ (50 total/year) conferences and online offerings.• Oversaw the development of all email, print, and social media content.• Deployed engaging content on the department's web pages, order forms, and automated email messaging while concurrently facilitating community engagement to boost registration revenue and conversions.• Coordinated with relevant teams to determine KPIs and proactively analyzed Google Analytics to track and report the success of set goals.• Managed the development of the social media content calendar on a bi-weekly basis.• Coordinated strategic ad placement and utilized SEO best practices for Google Ads. Provided similar coordination with Linkedln and Facebook Ads.• Analyzed site performance and initiated improvements including content placement, technical solutions, and creative changes.

• Drafted legal correspondence intended for various governmental agencies. • Drafted and filed thorough Family and Consular based petitions via mail and e-filing. • Researched specific cases for possible legal remedies. • Managed high-volume caseload and hard deadlines. • Scheduled appointments for supervising attorney accordingly.

• Managed the full sales cycle from prospecting to close by matching client needs with appropriate Wells Fargo products and services.• Determined client's financial needs and provided them with the expertise to achieve financial success• Analyzed productivity reports to stay in tune with customer interactions and developed skill sets to provide excellent service; Uncovered opportunities for self-improvement.• Developed and maintained high-quality client relationships.• Offered training and coaching to teller staff as needed.• Provided administrative support to branch management as needed; Scheduled appointments using Outlook, managed client disputes with limited supervision, exercised independent judgment in business-related situations, filed and documented branch correspondence, and received incoming client phone calls.

• Performed a high volume of outbound calls to a variety of small businesses daily• Developed preliminary social media strategies for prospective clients that contributed to higher brand promotion and increased exposure• Created a valuable and cost-effective solution for prospective clients losing out on potential business online• Helped local businesses by educating them about social media and the power of a strong Internet presence on the websites that matter most to their clients• Helped make local businesses more successful by educating them on the power of a strong Internet presence on social media websites

• Provided computer solutions to customers in the market for the latest and greatest.• Managed the sales floor ensuring all areas were clean and all inventory stocked appropriately.• Promoted store offers and additional warranty to customers throughout the sales cycle.• Coordinated with GeekSquad team members on customer diagnostic questions and concerns.• Managed team member scheduling and sales goals.

• Contributed to customer retention by exhibiting a high level of consistent customer service• Developed a sales growth strategy for a newly opened branch that led to over $500,000 in sales growth within the first quarter• Managed a team of ten sales representatives that generated over $1,200,000 in sales revenues• Established a new business tracker for the company that contributed to increased productivity and efficiency• Trained newly hired employees using performance improvement plans to track career development• Maintained records of all business transactions to guarantee confidentiality and security through proper analysis and data entry procedures