Alan Chatfield Email & Phone Number

Southampton, Gb

As a highly proficient Digital Asset Manager, I successfully handle upwards of 1.5k digital assets per week, guiding my team in ensuring a seamless integration of supplier-sourced images and videos into Currys product pages.My role also encompasses ensuring correct product placement on the Currys.co.uk website; I deal with complex product hierarchies to ensure accurate product mapping across various channels. This enables the seamless flow of products from our content management system to the customer facing website, ensuring products are showcased in the correct locations.I contribute to strategic decisions by generating reports used at the directorate level, assessing the digital asset coverage across approximately 25,000 online products.This data-driven approach empowers the company with actionable insights to improve our online presence.I am proficient with a bespoke in-house CMS and have a familiarity with Salesforce (SFCC). I am also adept with a wide array of software tools including Adobe Photoshop and the Microsoft Office Suite. My proficiency in Excel, in particular, enables me to incorporate an analytical dimension into my professional role.Helping boost interdepartmental cooperation and efficiency, I implemented, and currently oversee, an internal SharePoint portal. This platform streamlines digital asset management across departments, fostering a more collaborative and efficient work environment.

Crafting engaging product copy and meticulously ensuring the accuracy of technical details as part of our product setup procedure, my time as a copywriter was a mix of creativity, detail-oriented work, and rapid-paced delivery. In collaboration with a dynamic team of fellow copywriters, I developed tailored content for a diverse array of products within tight deadlines.This role demanded accuracy, prioritisation skills, and a keen eye for detail, alongside exceptional written language skills, to consistently meet our internal targets for online stock availability.During this period I was able to pick up a number of additional skills allowing me to apply for, and receive, an internal promotion to Website Navigation and Digital Content Controller.

Watford, England, United Kingdom

As Deputy Group Planning/Output Manager, I thrived in the high-pressure environment of a bustling newspaper production department, successfully producing up to 1,100 pages per week. My role encompassed team management, project planning, and continuous interdepartmental coordination.• Day-to-day, I effectively maintained departmental functionality, managing schedules, leaves, illness-related absences, and work allocation, ensuring a smooth workflow and maximising productivity.• An effective team leader, I held regular meetings to review best practices, introduce new procedures, and encourage an open feedback culture. This approach fostered a motivated and efficient team that delivered superior quality work.• My meticulous attention to detail ensured all work was completed to high standards and within stringent press deadlines. I championed efficiency and quality in every task, contributing to the timely and successful production of our publications.• As part of my leadership role, I oversaw and participated in the planning of 12 weekly titles, including award-winning publications such as the Watford Observer and Bucks Free Press. This involved constant communication and collaboration with various internal departments and sites through face-to-face meetings, phone calls, and electronic correspondence.• I was committed to financial efficiency, ensuring all content remained within assigned budgets and providing regular updates to senior managers. This consistent financial oversight maintained operational profitability without compromising content quality.Before advancing into the role of Deputy Group Planning/Output Manager, I was promoted from the previous positions (below), all within Newsquest, and which demonstrate my continual desire for professional growth and development:Planning/Output Manager: Aug 2005 - May 2008Keyboard Manager: Dec 2004 - Aug 2005Electronic Media Assistant: Jan 2002 - Dec 2004Production Typesetter: Feb 2000 - Jan 2002