Art that heals.

OPEN FORMAT is a design and strategy consultancy that creates customer experiences for some of the best brands in the world. We help brands find their soul and connect with their customers. Operating at the intersection of design, technology and culture, our approach enables us to excel at the creation of the new. Our work spans a broad array of industries including fashion, automotive, entertainment and consumer technology. Our capabilities range from experience strategy, brand strategy, graphic design, space design and industrial design.

Beijing's premiere entertainment venue. The world's first West Coast hip-hop club.

Oversee management, design, strategy and business development for Greater China Region.Clients include:- Xiaomi 小米- Xiao Guan Cha 小罐茶- Tik Tok- Lincoln Motor Company 林肯汽车- Genesis Motor 捷尼赛思汽车- China Merchants Bank 招商银行- Chehaoduo 车好多集团- Beike 贝壳- Keep- Weltmeister 威马- Anta 安踏- Bosideng 波司登

Managing Director - Greater China Region- Beijing- Shanghai- Hong KongRole includes:- Management- Creative - Creative Strategy- Business DevelopmentClients include:- Xiaomi 小米- Xiao Guan Cha 小罐茶- Lincoln Motor Company 林肯汽车- China Merchants Bank 招商银行- Chehaoduo 车好多集团- Guazi 瓜子二手车- Maodou 毛豆新车- Keep- Weltmeister 威马- Anta 安踏- Anta Kids 安踏儿童