Alannah Sparks

Alannah Sparks Email and Phone Number

Brand Story and Voice @ Central Saint Martins, University of The Arts London
Alannah Sparks's Location
London, England, United Kingdom, United Kingdom
Alannah Sparks's Contact Details

Alannah Sparks work email

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About Alannah Sparks

“No story has power, nor will it last, unless we feel in ourselves that it is true and true of us.”John SteinbeckI find the truth of a brand. Then I tell it. In creative, stimulating and beautiful ways that resonate with the right audience.14+ years of experience in online and social publishing, managing high-performing teams at Farfetch, Warehouse and ELLE. A fashion editor by trade, I understand the art of creating desire and the hard sell. A writer by discipline I understand the power of a good story and know exactly how and where to tell it.

Alannah Sparks's Current Company Details
Central Saint Martins, University of The Arts London

Central Saint Martins, University Of The Arts London

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Brand Story and Voice
Alannah Sparks Work Experience Details
  • Alannah Sparks
    Brand Storyteller
    Alannah Sparks Apr 2019 - Present
    London, United Kingdom
    Working mainly in luxury fashion I craft tone of voice and editorial strategy for brands ranging from the nascent to the global.
  • Central Saint Martins, University Of The Arts London
    Associate Lecturer
    Central Saint Martins, University Of The Arts London Sep 2020 - Present
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  • Alannah Sparks
    Freelance Senior Creative And Editorial Director
    Alannah Sparks Feb 2018 - Present
    East London
    Freelance writer, fashion editor, brand consultant specialising in tone of voice, editorial direction and strong messaging across all digital platforms, publishing and e-commerce.
  • Intermarketing Agency
    Freelance Senior Conceptual Creative/Team
    Intermarketing Agency Jul 2019 - Present
    London, United Kingdom
    Creative team with @sarrayaya. Won pitches for Mars USA, Veuve Clicquot and Maoam
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  • Betweenus
    Collaborator
    Betweenus Apr 2019 - Present
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  • Warehouse Fashions
    Senior Content Editor
    Warehouse Fashions Jul 2016 - Dec 2017
    London, United Kingdom
    As a key member of Alasdhair Willis’s launch team for the new Warehouse, I developed an original tone of voice across all channels from digital to in-store to the printed collateral. I built unique content, created fashion shoots and edited and oversaw all onsite content, social media and email channels.
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  • Farfetch
    Fashion Editor
    Farfetch May 2014 - Jun 2016
    London, United Kingdom
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  • Agent Provocateur
    Social Media And Content Consultant
    Agent Provocateur Apr 2012 - Mar 2016
    London, United Kingdom
    Crafted the TOV for all of Agent Provocateur's social media communications. Managed their social accounts.Strategised and created the brand's online content. Created the seasonal storytelling pieces.
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  • Alannah Sparks
    Writer, Fashion Editor, Content Strategist.
    Alannah Sparks Feb 2013 - Oct 2014
    London
    Fashion, features, video, catwalk reports, news, social media for the following:- STYLIST MAGAZINE: Fashion Desk cover for Alex Fullerton, Fashion Director. April - August 2013- NEVER UNDERDRESSED: News. Desk cover for Harriet Walker, News Editor: April 2013 – Present- NET-A- PORTER.COM: Social Media/Editorial. Acting social media editor: March – May 2013- ASOS: Fashion Editor. Freelance cover for the website’s newly-launched editorial section, This JustHappened.- DEEP MIND: Fashion and News: I worked with Mo White on developing the tone of voice and editorial stylefor a fashion start-up.- TOPSHOP: Contributing Editor, Special projects. I work with Topshop- WWD: News. Regular reporter since Feb 2010 - Present- GRAZIADAILY.CO.UK: Contributing editor, cover for Angela Buttolph, website editor. Feb 2010 – Feb 2012- DAILY CANDY: Freelance contributor.- Net-a-Porter.com: Cover for Social Media editor
  • Luisaviaroma.Com
    Contributing Fashion Editor
    Luisaviaroma.Com Feb 2013 - Apr 2014
    Florence Area, Italy
    Along with a team, I directed special projects for this retail website, which includes Fashion Weekshow coverage, trend reports and behind the scenes reports – both written and video.I collaborated with the website’s art director on editorial themes and fashion shoots.
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  • Elle Magazine
    Acting Online Fashion Editor
    Elle Magazine Mar 2012 - Dec 2012
    London, United Kingdom
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  • Wwd
    Reporter
    Wwd Feb 2010 - May 2012
    London, United Kingdom
    Covered fashion events including catwalk shows, backstage interviews, and special events for the newspaper, edited by Samantha Conti.
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  • Fashionair
    Fashion And Editorial Assistant
    Fashionair Jun 2008 - Sep 2009
    Sourcing and writing news and editorial content, supervising and sourcing video content and images, liaising with PR contacts and writers, conducting research, perform call-ins and returns, create shopping guides etc
  • Instyle
    Intern
    Instyle Mar 2008 - May 2008
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Alannah Sparks Skills

Editorial Copywriting Social Media Journalism Blogging Magazines Fashion Public Relations Freelance Writing Publications Video Editing Interviews Copy Editing Digital Media Fashion Writing Italian Speaking

Alannah Sparks Education Details

Frequently Asked Questions about Alannah Sparks

What company does Alannah Sparks work for?

Alannah Sparks works for Central Saint Martins, University Of The Arts London

What is Alannah Sparks's role at the current company?

Alannah Sparks's current role is Brand Story and Voice.

What is Alannah Sparks's email address?

Alannah Sparks's email address is al****@****ail.com

What is Alannah Sparks's direct phone number?

Alannah Sparks's direct phone number is +4477720*****

What schools did Alannah Sparks attend?

Alannah Sparks attended Central Saint Martins, Trinity College Dublin.

What skills is Alannah Sparks known for?

Alannah Sparks has skills like Editorial, Copywriting, Social Media, Journalism, Blogging, Magazines, Fashion, Public Relations, Freelance Writing, Publications, Video, Editing.

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