Alastair Duncan

Alastair Duncan Email and Phone Number

Co-Founder at Co-Learn Collective + host of Politics for Drummies podcast for The Drum @ The Co-Learn Collective
Alastair Duncan's Location
London Area, United Kingdom, United Kingdom
Alastair Duncan's Contact Details
About Alastair Duncan

When asking marketing people "What makes a good brief?" the answers are mostly about objectives, requirements, target audience and so on. Only on prompting do people recognise that inspiring the team to produce great work is a critical element. That's what I bring to businesses that want to change and grow. 25+ years creating brand and digital experiences for global businesses: adidas, BMW, Corteva, Ford, Fidelity, GSK, Jaguar Land Rover, HP, Intel, Mastercard, Microsoft, Nike, NatWest, Nestlé, Unilever etc.Founded digital agency of the year Zentropy UK, CEO B2B agency of the year MRM and the revolutionary agency Spark44 to transform the Jaguar business (Marketing Society brand of the year.) Part of team that developed Splash Worldwide into an intelligent global production proposition prior to acquisition by Jellyfish.Along the way I've written a fair share of commercial and creative briefs (and still do). I've launch a new seed brand to help feed the world, generated over a million new car leads, got Jaguar's global digital scorecard to #1, led the customer experience for NatWest's online bank, led the team to make the world's first online car configurator for the Mini, pitched the UK's first online car ad (sorry about that), argued to get the first URL on food packaging in the UK for Peperami, and cut teeth on the first UK interactive TV service with the BBC.Care deeply about the industry I work in, promoting diversity, international cooperation, mentoring and modernising the work and the workplace. - DMA Awards judge 2020- ANA Echo Awards judge 2019- Cannes Lions event leader 2019- International ECHO Awards judge 2018- BCMA advisory board member- Silicon Beach speaker 2015- DADI Awards judge 2013, 2017- MAA Awards judge 2016, 2017- Social Media Week Panellist and Moderator London 2012, 2013, 2014, 2015- The DRUM 'Future of the Agency' Panellist 2012.- BIMA board member- BIMA Awards judge 2010, 2011, 2013.- Cannes Lions Seminar Leader, 2006, 2007, 2008.- Food and Beverage Awards judge 2011. - New Media Age Effectiveness Awards 2008, 2010.- Revolution Awards judge 2010 - iMedia Brand Summit Moderator 2008, 2010, 2011.- AdTech Speaker 2007, 2008, 2009.- IPA digital marketing group founder member

Alastair Duncan's Current Company Details
The Co-Learn Collective

The Co-Learn Collective

View
Co-Founder at Co-Learn Collective + host of Politics for Drummies podcast for The Drum
Alastair Duncan Work Experience Details
  • The Co-Learn Collective
    Co-Founder And Podcaster
    The Co-Learn Collective Jan 2020 - Present
    London, England, United Kingdom
    Strategy for business change and growth.
    View
  • Splash Worldwide
    Chief Strategy Officer
    Splash Worldwide Jan 2016 - Jan 2020
    London, United Kingdom
    Helped reshape global creative production proposition into a modern technology enabled platform to unleash creativity for everyone, everywhere. Acquired by Jellyfish in 2020.
  • Alternative Genius
    Co-Founder
    Alternative Genius Jun 2009 - Jan 2020
    The Internet
    Creative crowd business dedicated to alternative brand ideas.
  • The Autonetwork
    Strategy Director
    The Autonetwork Jan 2014 - Jan 2015
    London, United Kingdom
    UK's number 1 new car lead generation specialist. BMW's top lead gen partner.
  • Connect Advertising & Marketing Llp
    Director, London
    Connect Advertising & Marketing Llp 2012 - Jan 2014
    London, United Kingdom
    Creative and technology agency for the connected consumer. Bentley, Bugatti, Birmingham.
  • Jaguar Land Rover
    Founder, Global Strategy Lead
    Jaguar Land Rover 2010 - 2012
    London, Los Angeles, Frankfurt, Shanghai, Coventry
    Founded Spark44 a new global agency model to transform Jaguar Land Rover marketing. A Job well done. Nominated brand of the Year 2011, 2012.
    View
  • British Interactive Media Association
    Director
    British Interactive Media Association 2009 - Jun 2011
    London, United Kingdom
    Joined the board of industry body dedicated to nurturing British digital talent.Organised and presented the BIMA Awards 2009 and 2010, bringing new blood from the advertising agency community. Contributing editor (along with journalists Bill Thompson and Kathryn Corrick) of the grassroots response to Lord Carter's Digital Britain Report, published by DCMS in 2009.
    View
  • Mrm//Mccann
    Chief Executive
    Mrm//Mccann Jan 2005 - Jan 2009
    London, United Kingdom
    Doubled revenue, significant profit contribution to network agency. Integrated brand strategy, digital and CRM executed through creative, social and tech campaigning. Led multi-market accounts for General Motors, Dell Europe, strategic planning lead on Intel (built www.intel.com), Hewlett Packard, Microsoft, Mastercard. Created populist UK advertising for consumer brands - TV Outdoor and Press for Green Flag and high volume Microsoft, MSN and Sky digital product launches.
    View
  • Mccann Worldgroup
    Executive Vice President
    Mccann Worldgroup Dec 2004 - Jan 2007
    On A Plane To Usa
    Integrated four separate companies into one P&L. Merged Zentropy with two acquisitions and management buyout of IPG's contract publishing business to form MRM Worldwide. Leadership experience of Matrix Management developing systematic global client plans with local entrepreneurship.
    View
  • Zentropy Partners
    Managing Director
    Zentropy Partners Jan 2000 - Dec 2004
    London, United Kingdom
    Fantastic five years inventing the digital agency marketplace as founder, chief strategist and spellchecker of digital agency start up. Navigated from zero to £5m revenue, 20% profit, finally merging with McCann to service the global Microsoft account at scale. Won Agency of the Year awards from Marketing Magazine, Revolution Magazine, and Media and Marketing Europe.Most famous products - Microsoft's UK website, Unilever's Magnum Ice Cream digital experiences, Nesquik's digital character gaming (judged at the time to more popular than Disney online!) and Fidelity's Fund Supermarket.
  • Ammirati Puris Lintas (Now Lowe Lintas And Partners)
    Managing Director, Apl Digital
    Ammirati Puris Lintas (Now Lowe Lintas And Partners) 1998 - 2000
    On A Plane To Europe
    Set up digital division of global advertising agency Ammirati Puris Lintas. Won NatWest, Compaq, Unilever, Nestlé, BT accounts. Most famous products - multi award winning www.mini.co.uk and www.peperami.com, and business change developing NatWest's online banking service.
    View

Alastair Duncan Skills

Digital Marketing Integrated Marketing Digital Strategy Advertising Creative Strategy Digital Media Strategy New Media Online Advertising Creative Direction Marketing Communications Social Media Marketing Marketing Strategy Online Marketing Brand Development Brand Management Content Strategy Mobile Marketing Social Media Marketing Ppc Information Architecture Interactive Marketing Crm Brand Architecture Entrepreneurship Sem Relationship Marketing Interactive Advertising E Commerce Direct Marketing B2b Television B2b Marketing Seo User Experience New Business Development Email Marketing Start Ups Customer Insight Copywriting Strategic Communications Corporate Branding Media Planning Interaction Design Concept Development Art Direction Outdoor Advertising Web Analytics Viral Marketing

Alastair Duncan Education Details

Frequently Asked Questions about Alastair Duncan

What company does Alastair Duncan work for?

Alastair Duncan works for The Co-Learn Collective

What is Alastair Duncan's role at the current company?

Alastair Duncan's current role is Co-Founder at Co-Learn Collective + host of Politics for Drummies podcast for The Drum.

What is Alastair Duncan's email address?

Alastair Duncan's email address is ad****@****ide.com

What is Alastair Duncan's direct phone number?

Alastair Duncan's direct phone number is +4477308*****

What schools did Alastair Duncan attend?

Alastair Duncan attended University Of Southampton.

What are some of Alastair Duncan's interests?

Alastair Duncan has interest in Stoke Newington Literature Festival, Hackney Bulls Junior Rugby Club.

What skills is Alastair Duncan known for?

Alastair Duncan has skills like Digital Marketing, Integrated Marketing, Digital Strategy, Advertising, Creative Strategy, Digital Media, Strategy, New Media, Online Advertising, Creative Direction, Marketing Communications, Social Media.

Not the Alastair Duncan you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.