Alberto Alonso Email & Phone Number

Kitchener, On, Ca

Kitchener, Ontario, Canadá

Kitchener, Ontario, Canada

Kitchener, Ontario, Canada

São Paulo, Brasil

-Coordinate the communication and marketing strategy for 27 markets of Latin America and the Caribbean (Excluding Brazil and Argentina) including new models launching- Integrated the Latin America strategy into de the global and regional South America framework of the brand- Develop and coordinate the creation of digital content for the region with creative agencies- Implementation and coordination of the CMS of LAM countries (19 websites)- Marketing campaigns implementation from briefing elaboration to final approval of assets

São Paulo, Brasil

- Provide consultancy to Latin American VW importers regarding after sales process aiming productivity increase and business profitability.- Responsible for parts and services business ensuring financial growth in the designated countries, aligned with brand standards and country legal norms.- Define annual targets by analyzing the current car park, loyalty indicators, and country-specific variables, as well as providing support for the target achievement.- Develop loyalty programs considering market specifications, and track them through workshop throughputs, sold hours and customer satisfaction indicators.- Responsible to implement sales channels strategy such as external sales, online sales, body and painting, insurance companies, etc.- Coordinate the correct supply of parts and accessories between warehouses, importers and dealer network, monitoring logistics indicators such as service level, stock rotation, obsolescence and operating costs.

Vinhedo, São Paulo, Brasil

- Conduct discussions to define project road-maps to capture growth opportunities and operational efficiency improvements (cost reduction) - Control the annual budget, forecasts and strategic business planning process - Development Business Case for projects and new business opportunities - Follow up of internal audit actions in order to ensure process improvement- Provide fully support to the top management through reports, analysis and recommendations - Focal point for internal benchmark with Russia and México depots- Main contact for relation with the corporate communication department

Perú

- Lead the conception and development for new business projects and integrated planning for Commercial and Finance areas ensuring the deliverables and conducting the project development according the internal methodology CCPM (Critical Chain Project Management). - Support regional commercial managers and consultants with the analysis of scenarios in order to implement projects and process developing strategies for business growth. - Industry and market analysis (Market Intelligence)-Creation of the Standard Operating Procedures (SOP) of all processes

São Paulo, São Paulo, Brasil

-Support in the implementation of a program management office (PMO / MCkinsey consulting) - Evaluation and follow up of projects through kpi monitoring - Act like a functional part of PMO together with project managers in order to find improvements and opportunities - Develop presentations for Sr. Staff and Board of directors.

Master Of Business Administration (Mba), Business Management And Strategy

Postgraduate Degree, Human Sciences: Sociology, History And Philosophy

Postgraduate Degree, Communication And Marketing

Engineer'S Degree, Production Engineering

Speaker Training

After Sales Area Manager Certification

Industrial Engineering