Alberto Ballestra Email & Phone Number

Greater Bologna Metropolitan Area

Bologna Area, Italy

(automatic identification solutions manufacturer – barcode readers – RFID systems– laser marking - 2500 employees/ 550M€ turnover)

Verona Area, Italy

(food packaging machine manufacturer – 200 employees/ 50M€ turnover)▶ Sales and business development of North American, Korean and Japanese markets▶ Agents/distributors recruiting and training▶ Company brand awareness development activities in target industries

Bologna Area, Italy

(pharmaceutical packaging machine manufacturer – 120 employees/ 38M€ turnover – a Deutsche Beteiligungs AG group company)▶ Sales development with the US subsidiary and six agents located in North America, Egypt, Australia and Russia▶ Business Development of automatic packaging machines and complete lines▶ Field feeback collection and new product.

Ravenna Area, Italy

(nuclear medicine, radiochemistry and isolation technology machine manufacturer – 100 employees/ 34M€ turnover) ▶ Management of the external account managers team (5 people worldwide) with sales and business development focus▶ Handling of key customers business relationship and communication (General Electrics Health Care, Iba, Siemens Health Care). ▶.

Greater Nashville Area

Automatic identification solutions manufacturer – barcode readers – RFID systems– laser marking - 2500 employees/ 550M€ turnover▶ Opening of a new regional office in Nashville, TN (USA) reporting to the North America Country Manager.▶ Performed a brand awareness and business development project in the south-eastern US with focus on target prospects.

▶ Opening of the new Hong Kong subsidiary and the Pudong District, Shanghai (China) regional office▶ Management of top projects developed in China, Hong Kong, Korea, Japan and Australia subsidiaries.▶ Local commercial policy definition and special pricing requests approval ▶ Sales activities management (key customers and multinational projects)▶ Local.

▶ Product life cycle management of multiple product lines.▶ Worldwide sales force training and sales support, competition analysis, new products specification definition ▶ Top projects monitoring (top customers and multinational projects).Top Achievements:✔ Market launch of the first imager line based on vision technology (reaching the 6M€ turnover mark in.

Automatic packaging machine manufacturer - 1200 employees/ 600M€ turnover)▶ New products/services announcement to customers and the worldwide sales force. ▶ Management of co-marketing projects with packaging material suppliers. ▶ Outsourced marketing project management and monitoring.Top Achievements:✔ Opened active cooperations with the top packaging.

Bologna Area, Italy

• Contributed to following developments:
• Machine control logic SW development (PLC and PC based programming).
• Embedding of new quality control systems (vision cameras, OCR/OCV decoding, temperature/pressure measuring smart sensors, barcode readers) and technologiesTop Achievements: ✔ Integration of touch screen technology on.

• Played for the following professional teams: Fortitudo Bologna, Dinamo Sassari, Rangers Firenze (Italian Division One league - serie A)
• Played for numerous Division Two teams during the early years of my engineering career
• Played in the Military National Basketball Team in SHAPE international tournament in Belgium and in Military World Basketball Tournament in Greece (we won against team USA!)
• Played for Vanderbilt University bball varsity team in the NCAA Division 1 – SouthEastern Conference (US) winning the NIT Tournament in Madison Square Garden in New York City.

Mba, Executive Master - Strategic Marketing Management

Be, Electrical And Electronics Engineering

Activities and Societies: Varsity Man's Basketball

Associate Degree In Science

High School, Industrial Electronics Technology/Technician