Alexandra Rivas Salas Email & Phone Number

Estados Unidos

As a Merchandiser at Coca-Cola, I am responsible for ensuring optimal product presentation and availability across various retail locations in Utah. My key responsibilities include:• Executing product displays according to company standards and promotional plans, enhancing brand visibility and consumer engagement.• Restocking and organizing products to maintain an appealing and accessible shopping environment.• Collaborating with store managers and staff to secure strategic placement of products, thereby increasing sales potential.• Monitoring inventory levels and ensuring timely replenishment to prevent stockouts.• Implementing point-of-purchase materials to maximize customer interest and sales.• Gathering market intelligence on competitor activities and consumer trends to inform future merchandising strategies.

Barquisimeto, Estado Lara, Venezuela

In my role at Castrol, I was responsible for promoting Castrol products through technical demonstrations and presentations, targeting potential clients to expand the customer base. My key responsibilities included:• Fostering the use of Castrol products by demonstrating their advantages and applications to potential and existing customers.• Identifying and acquiring new clients, expanding market reach and increasing sales volumes.• Providing technical advice and support to customers, ensuring they understood the correct application and benefits of products.• Conducting market analysis and adjusting sales strategies to better meet customer needs and competitive conditions.• Collaborating with the marketing team to design and execute promotional campaigns that effectively communicated product benefits.

Venezuela

Realizar visitas a Farmacias a través del seguimiento de una ruta y agenda establecida.Presentar productos medicos de medicina, resaltar beneficios del producto, modo de uso y precios. Comercializar los medicamentos en Farmacias y Droguerias. Generar un pedido y procesarlo. Hacer charlas en Farmacias y droguerías acerca de Los Beneficios de los medicamentos.

Barquisimeto, Estado Lara, Venezuela

In my role at Nestlé, I was responsible for promoting infant nutrition products to healthcare professionals and ensuring these products were represented accurately and effectively. My key responsibilities included:• Educating pediatricians and other health professionals on the scientific benefits of our products, enhancing their understanding and support.• Organizing and leading informational and scientific talks and conferences to promote product benefits and brand awareness.• Managing product displays and ensuring strategic placement in stores and clinics to maximize visibility and access.• Maintaining strong relationships with healthcare professionals to foster brand loyalty and encourage product endorsement.• Collecting and analyzing market data to adjust strategies and improve product offerings.