Aleena Jayadasan Email & Phone Number

An enthusiastic person with good leadership experience, researching capabilities who always tries to make a difference with work. •Manage 10 Business Analysts by guiding, motivating, monitoring them to achieve their KPIs.•Awarded Best Business Analyst- Q2-2021, Best Business Analyst-Yearly 2021, Best Team Lead 2022 & 2023. Secured double promotion in 2022.•Lead business development projects by collaborating with process and IT experts for continuous product improvements. •Prepared reports and presentations for client highlighting key findings and recommendations and convincing to make the changes.•Conduct interviews with prospects to join the Business Analyst Team. • Highly Motivated CRO Expert with proven experience of driving exponential growth through data-driven marketing initiatives in Web conversion optimization.• Designed tests and managed launches for more than 30 clients with an average growth rate of 60% for clients over 10 months.• Increased online sales by more than 29% in less than 10 months by conducting successful A/B Tests using extensive market and user research.• Discovered Product inefficiencies and created alignment and vision for the Product Development team to develop a positive and more efficient Product that was user friendly.• Performed over 400+ test campaigns with a 70%+ success rate with more than 95% statistical significance, with an average of more than 20% campaign level gain and more than 10% website level gain.• Collaborated with different stakeholders (Design, Development & Testing Teams) and took ownership of task deployment.• Provided guidance to more than 30 clients in optimizing online businesses for maximum profitability.