Alef Baptista
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Alef Baptista Email & Phone Number

Senior Performance Marketing Specialist at Clever Digital Marketing
Location: Hamilton, Ontario, Canada 10 work roles 3 schools
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Role
Senior Performance Marketing Specialist
Location
Hamilton, Ontario, Canada
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Who is Alef Baptista? Overview

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Alef Baptista is listed as Senior Performance Marketing Specialist at Clever Digital Marketing, a with 5 employees, based in Hamilton, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Alef Baptista.

Alef Baptista previously worked as Performance Marketing Specialist at Clever Digital Marketing and Advertising Media Buyer at Clever Digital Marketing. Alef Baptista holds Associate'S Degree, Business Administration And Management, General from Mohawk College.

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About Alef Baptista

Managed over $5M in ads between healthcare, e-commerce and lead gen businesses.Graduated in Business Administration and Mechatronics. Two different areas that taught me about the problem solution process and how to be very analytical.Able to work and create custom solutions for Google Tag Manager and Server-side implementations/API event tracking, implementing Data Layer and passing back data parameters to increase our event match rate quality!Acquired knowledge through self-study and courses about digital marketing, online advertisement on Facebook and Instagram, Google Ads, Google Analytics, Email Marketing, Sales Funnel and E-commerce. Analyzing metrics and KPI's such as CPC, CTR, CPA, CPM, Video-Through Rate, Impressions, Engagement, Conversions, Retargeting and Segmentation, Lead Generation, and website conversion optimization.The goal is to help companies grow profitably building a great customer-relationship with clean solid digital presence. Also, help to build a customer database to enable the implementation of marketing strategies throughout the entire sales funnel and customer journey process.

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Clever Digital Marketing
Clever Digital Marketing
Senior Performance Marketing Specialist
vaughan, ontario, canada
Employees
5
AeroLeads page
10 roles

Alef Baptista work experience

A career timeline built from the work history available for this profile.

Digital Marketing Analyst

Toronto, Ontario, Canada

Summary- Developed and implemented innovation at the processes executed. ๐€๐ฎ๐ญ๐จ๐ฆ๐š๐ญ๐ข๐จ๐ง ๐ข๐ฌ ๐ค๐ž๐ฒ ๐š๐ง๐ ๐ˆ'๐ฏ๐ž ๐š๐ฎ๐ญ๐จ๐ฆ๐š๐ญ๐ž๐ ๐ซ๐ž๐ฉ๐จ๐ซ๐ญ๐ข๐ง๐ , ๐›๐ฎ๐๐ ๐ž๐ญ ๐ญ๐ซ๐š๐œ๐ค๐ž๐ซ, ๐š๐ง๐ ๐œ๐ซ๐ž๐š๐ญ๐ž๐ ๐š ๐จ๐ง๐›๐จ๐š๐ซ๐๐ข๐ง๐  ๐ฉ๐ซ๐จ๐œ๐ž๐ฌ๐ฌ- Implemented ๐›๐ž๐ญ๐ญ๐ž๐ซ ๐ญ๐ซ๐š๐œ๐ค๐ข๐ง๐  ๐ฆ๐จ๐๐ž๐ฅ ๐ฎ๐ฌ๐ข๐ง๐  ๐†๐“๐Œ for our clients. Developed Google Tag Manager abilities and skills in order to ๐ญ๐ซ๐š๐œ๐ค ๐œ๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐ข๐จ๐ง ๐ž๐ฏ๐ž๐ง๐ญ๐ฌ ๐š๐ง๐ ๐Ÿ๐ข๐ซ๐ž ๐ญ๐š๐ ๐ฌ ๐ญ๐จ ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐๐ข๐ฑ๐ž๐ฅ, ๐†๐จ๐จ๐ ๐ฅ๐ž ๐€๐๐ฌ ๐‚๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐ข๐จ๐ง ๐“๐š๐ , ๐†๐จ๐จ๐ ๐ฅ๐ž ๐š๐ง๐š๐ฅ๐ฒ๐ญ๐ข๐œ๐ฌ, ๐’๐ญ๐š๐œ๐ค๐š๐๐š๐ฉ๐ญ ๐ข๐ฆ๐š๐ ๐ž ๐ญ๐š๐ ๐ฌ, ๐๐ข๐ง๐ญ๐ž๐ซ๐ž๐ฌ๐ญ, ๐ž๐ญ๐œ.- Implemented ๐ƒ๐š๐ญ๐š ๐‹๐š๐ฒ๐ž๐ซ + ๐’๐ž๐ซ๐ฏ๐ž๐ซ-๐ฌ๐ข๐๐ž ๐ญ๐ซ๐š๐œ๐ค๐ข๐ง๐  + ๐๐ข๐ฑ๐ž๐ฅ ๐‚๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐ข๐จ๐ง ๐€๐๐ˆ for our clients when needed using Google Tag Manager- Working knowledge of HTML, JavaScript, and Web Analytics platforms Activities:โ— Responsible for supporting analytics and strategy surrounding social media andvarious advertising platforms.โ— Creating analytics and insights reporting for social media programs, advertisingand acquisition programsโ— Exporting and entering data from various digital marketing platformsโ— Launch, monitor and optimize paid social media ad campaigns on several platforms (including Facebook Ads Manager, LinkedIn Ads Manager, Pinterest Ads Manager, StackAdapt, Tik Tok Ads)โ— Helping develop and execute customer acquisition strategies, including implementing, optimizing, managing and reporting on social media advertising programsโ— Identifying and implementing automation to improve efficiency in our data extraction, reporting and advertising processesโ— Conduct keyword research and develop SEO strategiesโ— Developing strategy for and managing Search Engine Marketing campaigns

Nov 2021 - Jul 2023

Digital Marketing Analyst Internship

Toronto, Ontario, Canada

Sep 2021 - Nov 2021

Front House Staff

Hamilton, Ontario, Canada

โ€ข End-to-End Customer Serviceโ€ข Handled phone calls, in-store guests and sales transactionsโ€ข Assisted kitchen with orders details, plating, decoration, and food-prepโ€ข Trained new Front Staff to perform under high pressure of rush-hours guiding through best-manners during peak of salesโ€ข Suggested and executed default procedures to guarantee equal quality of service to all guests, including store menu changes

Nov 2020 - Sep 2021

Customer Service Representative

Ancaster, Ontario

โ€ข End-to-End Customer Serviceโ€ข Offer specials, products and upsellsโ€ข Enhanced customer experience in-store while providing accurate high-quality fast-paced serviceโ€ข Managed and trained new employeesโ€ข Performed end-day operations, reports and financial transactions

Sep 2019 - Jul 2021

Student Laboratory Assistant Csep

Ontario, Canada

Student Assistant at the Engineer Laboratories. Helping within the lab facilities and maintaining equipments

Sep 2019 - Dec 2019

Shopify Store Owner

Charm & Berloques

Ontario, Canada

Owned and developed a Jewelry e-commerce business selling Bracelets and European Charms. Transactions occurred during operations. โ€ข Website creationโ€ข Policies, product line, reports, operational costs, KPI's โ€ข Full Marketing strategy on Facebook Ads, segmentation, optimization, AD creatives, copywriting, and email marketing.Great learning opportunity overall to implement skills learned

Aug 2019 - Dec 2019

Maintenance Technician

Santo Andrรฉ, Sรฃo Paulo - Brazil

Electric, Mechanic, Electro-pneumatic and electronic preventive, predictive and corrective maintenance in high-end production machineries such as Windmoller & Holscher Topas 800/2000, Bag Line, Beumer Palletizers, and Big Bags. Reading and interpreting electric diagrams, AS-i and Profibus communication network, setup of machine profiles, usage of SAP ERP PM for controlling and input reports, managing and keeping the original settings such as pressure, temperature, flow rate maintaining process quality

Sep 2016 - May 2019
Team & coworkers

Colleagues at Clever Digital Marketing

Other employees you can reach at cleverdigitalmarketing.ca. View company contacts for 5 employees →

3 education records

Alef Baptista education

Associate'S Degree, Business Administration And Management, General

Activities and Societies: CSEP Employee Internship Business Reports, Marketing, Accounting, Human Resources, Entrepreneurship, Microsoft.

Academic English - Pathway, Pw 3.3 - Level 16

English for Academics Purpose - Pathway

FAQ

Frequently asked questions about Alef Baptista

Quick answers generated from the profile data available on this page.

What company does Alef Baptista work for?

Alef Baptista works for Clever Digital Marketing.

What is Alef Baptista's role at Clever Digital Marketing?

Alef Baptista is listed as Senior Performance Marketing Specialist at Clever Digital Marketing.

Where is Alef Baptista based?

Alef Baptista is based in Hamilton, Ontario, Canada while working with Clever Digital Marketing.

What companies has Alef Baptista worked for?

Alef Baptista has worked for Clever Digital Marketing, Spark Growth, Toma La - The Portuguese Pit Stop, Quiznos, and Mohawk College.

Who are Alef Baptista's colleagues at Clever Digital Marketing?

Alef Baptista's colleagues at Clever Digital Marketing include Nicole Romano, Julian Divito, Jeff Borges, Jason Gould, and Adonis Alladin.

How can I contact Alef Baptista?

You can use AeroLeads to view verified contact signals for Alef Baptista at Clever Digital Marketing, including work email, phone, and LinkedIn data when available.

What schools did Alef Baptista attend?

Alef Baptista holds Associate'S Degree, Business Administration And Management, General from Mohawk College.

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