- Monetization:Established and maintained monetization in casual mobile games (such as boards, words, cards, puzzles, etc.). Worked on ads and hybrid monetization strategies via MAX and Appodeal ad-mediations (also known with other mediations like IS and Admob)- Analytics:Provided analytics (monetization and product) in order to find possible growth points and bottlenecks to work on further with UA and app-devs. Multiple data sources: in-house BI, mobile app analytics tools (Google and Yandex analytics, AppsFlyer) all kinds of ad-network's data. - Ad quality:Implemented and improved ad quality control strategies to decrease churnrate (creatives and ad-players control)- A/B tests:Proposed, tested and implemented solutions to improve product and monetization metrics (inc. cumulative ARPU, ROAS). In particular, mediation-side (demand partners, waterfalls, mediations itself), ad-placements logic(in-house mediation tools and Firebase), in-app economics, ad-quality solutions.

- Monetization / Analytics:Helped clients to maintain ad-mediation performance by providing recommendations or making direct changes to ad monetization setup (adjusting waterfalls, adding demand sources, tuning ad-placements parameters)- Customer service:Provided customer service to improve "Appodeal" mediation product experience for key-customers. Managed technical issues solving and implementation of tools desired by key-clients.

- Customer service:Provided live-chat support for non-technical questions related to product experience ("Appodeal" mediation), including providing recommendations for improving monetization performance.- Monetization / Analytics:Maintained ad-mediation performance for med-value customers by tracking their metrics and implementing changes to monetization setup