Founder
Currentvoltairebrand.com
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@wpp.com
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1 phone found area 212
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Alex Walker is listed as CMO | Brand Strategist | New Business Lead | Marketing Communications | Business Leader at Mercurae Law, based in London, England, United Kingdom. AeroLeads shows a work email signal at wpp.com, phone signal with area code 212, and a matched LinkedIn profile for Alex Walker.
Alex Walker previously worked as Founder at Voltaire Brand Inception and Marketing and New Business at Mercurae Law. Alex Walker holds French And Business Studies from The University Of Edinburgh.
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Award-winning CMO & Marketing Director with a proven track record delivering commercial results and enhancing major brands such as Sanofi, Johnson & Johnson, De-Longhi, Shell Retail, Mazda, WaterAid and Merlin.Senior-level account management experience, representing agencies working across Marketing, Consumer, Communications, Healthcare, Energy, Home Appliances, Motoring, SME and various pro bono initiatives. Consumer / Customer driven, with a reputation for consistent success from employing clear strategy, acute communication and innovation of execution. Global Brand Building with cross functional expertise in developing award-winning Brand Strategy and Creative Ideas, Integrated Consumer Journeys, UX, Service Design, Social Campaigns, Website & App Build, Shopper and Healthcare Professional Communications. Strengths and successes:• Brand and customer experience transformation • Turning household medicines into loved brands (Calpol, Imodium, Benadryl, Sudafed, Benylin, Allegra, Dulcolax)• Working with Kermit the frog!• Demand generation with a clear focus on marketing efficiency• Highly digital, in terms of channel mix and on-site experience• Skilled business leadership, beyond Marketing • Multi-sector and international perspective • Great communicator and brand ambassadorAwards include Cannes, Creative Circle, APG Gold, FWA, Revolution, Grammias & OTC Marketing, among others.
Listed skills include Integrated Marketing, Digital Strategy, Digital Marketing, Creative Strategy, and 17 others.
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A career timeline built from the work history available for this profile.
London Area, United Kingdom
voltairebrand.com
London-Paris-Frankfurt
Appointed to a Brand & Communications Team Lead role for consumer and healthcare professional activities in allergy & digestive health categories, WPP Team Empower.• Developed and implemented a new communications marketing model for Sanofi, enabling both Sanofi marketers and their agencies to adopt a new way of working, following acquisition of the Boehringer Ingelheim CHC business.• Leadership and motivation of a team comprised of a number of WPP agencies, including Y&R (advertising), Mindshare (media), VML (digital) and Ogilvy Health (professional). • Successfully delivered brand positioning and improved consumer journey model across 3 global brands, including planning and managing scaled production ‘events’.• Oversaw the redesign and upgrade of website, e-commerce & global online content.
London, United Kingdom
Promoted to the Global Team Lead for cough-cold, digestive health & eyecare categories.• Won 4 consecutive digital new business pitches in the UK, won against upcoming agencies• Subject matter expertise, acting as EMEA Lead for Pain Relief, and UK Lead for Paediatric• First Agency in J&J portfolio to score a perfect 10 for our work in their OTC business• Recognised for success, achieving awards at Cannes, Revolution, Gramia, Creative Circle & FWAJohnson & Johnson OTC - Global Team Lead OTC- Cough Cold, Digestive Health, Eyecare, Analgesic (Paeds) and Allergy categories- Global, Europe and UK responsibility- Brand Strategy & Creative- Integrated execution - Best in class CPG practices
Responsible for leading select client engagements, driving accounts acquisition, retention & growth by defining strategic approaches to pitch, win, service & grow JWT client portfolio. ➤ Practice Leadership, Strategy and Transformation• Streamlined 4 regional agency networks into one, driving adoption of best practices• Created global comms strategy and content strategy, aligned with business goals• Introduced a new global content management system (WPP’s Hogarth Agency)➤ Client Portfolio and Business Growth• Global Account Lead for Cough Cold, Digestive Health, Analgesic and Allergy categories• Established and managed senior level relationships with key clients and agency partners• Appointed to Business lead role within WPP joint venture between JWT & Hogarth• Acted as a Global Account Director for Kenwood (De'Longhi), leading brand strategy• Achieved success in role, doubling the agency business from £2m to £4m in a 4-years
Responsible for supporting Johnson & Johnson OTC EMEA division to make the biggest transformation possible through the intelligent use of advertising, digital and technology.• Offered the client strategic advice on Cough Cold, Digestive Health & Allergy categories• Helped client to make the biggest transformation possible through the intelligent use of advertising, digital and technology, inspiring and challenging stakeholders• Led the Listerine ‘'Power To Your Mouth' campaign, J&J's most creative campaign ever• Listerine campaign impacted all continents, with +10% sales increase worldwidePro Bono work- Merlin Charity - brand positioning- Wateraid - brand positioning
London, United Kingdom
Full remit for global account management, working with the Shell Retail business across EMEA, including leading campaigns for V-Power, V-Power Diesel and Fuel Save Brands.• Definition and execution of global brand strategies, incl. cultivation of brand stewardship• Developed promotional materials & collateral for Shell Convenience retail business
London, United Kingdom
Appointed to Account Manager role within the McDonald’s Europe Family Business.• Engaged with clients to build strategy, conceptualise and deliver campaigns• Worked closely with McDonald’s partners including Disney, Pixar and Henson’s• Led the development of successful global 18 campaigns in 18 months• Developed and delivered comms materials for Pan-European use• Oversaw monthly Happy Meals promotions (TV, key visual)
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Alex Walker works for Mercurae Law.
Alex Walker is listed as CMO | Brand Strategist | New Business Lead | Marketing Communications | Business Leader at Mercurae Law.
AeroLeads has found 2 work email signals at @wpp.com for Alex Walker at Mercurae Law.
AeroLeads has found 1 phone signal(s) with area code 212 for Alex Walker at Mercurae Law.
Alex Walker is based in London, England, United Kingdom while working with Mercurae Law.
Alex Walker has worked for Voltaire Brand Inception, Mercurae Law, Wpp, J. Walter Thompson Worldwide, and J. Walter Thompson London (Jwt London).
You can use AeroLeads to view verified contact signals for Alex Walker at Mercurae Law, including work email, phone, and LinkedIn data when available.
Alex Walker holds French And Business Studies from The University Of Edinburgh.
Alex Walker is listed with skills including Integrated Marketing, Digital Strategy, Digital Marketing, Creative Strategy, Advertising, Online Advertising, Direct Marketing, and Digital Media.
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