Alexander Aksenov personal email
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An analytical, fast learner with 7+ years of experience in project work, document flow management, and internal control now building a new career in digital.Strong skills in project management, data research, and analysis, preparation of reports and presentations. Enhanced soft skills: punctuality, proactivity, resilience, persistence, attentiveness to tiniest details, and friendliness.Ability to deliver in diverse environments: rapidly expanding commercial bank, challenging sports federation and start-up.
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It Project ManagerYandexMoscow, Ru -
Project ManagerYandex Dec 2022 - PresentMoscow, RussiaЗадачи:• Ведение проектов, связанных с рекламными размещениями внутренних клиентов в Директе и других инструментах экосистемы компании (тесты новых инструментов и форматов, решение технических вопросов, оптимизация рекламных размещений)• Участие в разработке дашбордов, кастомных аналитических инструментов и отчетов, в том числе формирование ТЗ, коммуникация с заказчиками и смежными подразделениями, включая Модерацию и Биллинг, и приемка работ• Проведение АБ-экспериментов для замера эффективности рекламных размещений клиентов портфеля, анализ результатов и подготовка предложений для оптимизации метрик• Поддержка запросов о продуктовых доработках, в том числе взаимодействие с командами продукта и стейкхолдерами, участие в работе проектных команд, постановка задач в зоне своей ответственности, контроль сроков и результатов работРезультаты:• Организовал систему сбора фичреквестов по клиентам своего портфеля, включая предварительный скоринг и mvp-тестирование с продуктом; за период работы более 5 фич доведены по прода• Лидировал разработку аналитического дашборда для оценки влияния рекламных ТВ-размещений клиента на онлайн-продажи на еком-платформе клиента (веб и апп) -
Key Account ManagerYandex Nov 2020 - Nov 2022Moscow, RussiaЗадачи:• Ведение продаж по клиентам своего портфеля, включая годовые сделки, апсейл, спецпроекты и партнерства с другими продуктами и бизнесами внутри компании• Аккаунтинг клиентов своего портфеля, а также разрешение технических вопросов и участие в формировании продзаказа по запросам клиентов• Анализ рекламных размещений, поиск узких мест и точек роста, конкурентный анализ, подготовка рекомендации по настройке и оптимизации рекламных кампаний своих клиентовРезультаты:• Обеспечил заключение годовых сделок по всем клиентам своего портфеля со средним ростом бюджета 20% YoY• Организовал подготовку комплексного кросс-форматного подхода к digital-размещению для игрока топ-5 российских онлайн-кинотеатров, благодаря чему клиент увеличил инвестиции в медийную рекламу на 20% YoY• Совместно с командой аналитики разработал унифицированный формат для ежеквартальных клиентских встреч по аналитике, в результате чего удалось уменьшить средний срок направления отчетов с 1,6 месяца после завершения квартала до 4 недель -
Performance ManagerPerformics Dec 2019 - Nov 2020Moscow, Russia- managed digital ad campaigns with monthly budgets up to 50 000 $ across search and display networks, analysed and tested different targetings and strategies;- optimized campaigns' bids and budgets to meet the predefined KPI’s;- created content for marketing ads and tested different CTAs and ads' messages to provide a sustainable CTR;- prepared performance reports (regular and ad hoc) and QBRs. -
Performance PlannerPerformics Nov 2018 - Jan 2020Moscow, Russian Federationwas responsible for:- building semantic cores and compiling media targetings for display / olv advertising campaigns regarding client's briefs;- forecasting campaign's performance and delivery and creating media plans to meet client's demands regarding KPIs and budget. -
Junior Media PlannerInitiative May 2018 - Nov 2018Moscow, Russian Federation- was responsible for weekly reports on client’s TV campaigns and media-activities of its competitors;- took part in the preparation of presentations for clients' ad hoc activities and development of client’s annual media strategy/pitch proposals for the new businesses;- coordinated approval procedure for TV creatives regarding seller’s demands and regulations and controlled launch of TV campaigns;- prepared selected sections of PBA and competitive analysis reports. -
Senior ExpertBank "Rossiysky Capital"(Open Joint Stock Company) Sep 2015 - Mar 2018- designed a document flow and control routine that would meet the new challenges of the company and the planned business growth (the size of the company's assets increased by 50.1% from 2015 to 2017);- took part in a reboot of the corporate management system of the company (creation of new management bodies and committees, drafts of related executive orders and powers of attorney);- as an internal customer, coordinated the implementation of a new electronic document flow system, developed all necessary internal policies and procedures and training materials, which resulted in that the project was performed within the planned time and without exceeding the allocated budget;- as a member of a Document flow group was responsible for all documents of the Chairman of the Management Board and the Management Board, including compliance of documents submitted for signature with the requirements of internal regulations, national legislation and the regulator’s demands (Bank of Russia);- was responsible for quarterly reports and presentations on the work of the Management Board and the document flow and control procedures of the company;- performed functions of the Document flow group head (3 subordinates) during his temporary absence. -
ExpertBank Of Moscow Sep 2013 - Aug 2015- optimized the company's control procedures regarding executive orders of the company's CEO, due to which the executive discipline for such orders had improved by 30% YoY;- from January 2015 to August 2015 served as Deputy Secretary of the Management Board (preparation and conduct of Board meetings, of protocols, control of execution of the Board's assignments);- as a member of a Document flow group had held responsibility for all documents of the Chairman of the Management Board;- was responsible for quarterly reports and presentations on the document flow and control procedures of the company. -
Head Of LegalRussian Alpine Ski And Snowboard Federation Jun 2010 - Aug 2013Moscow, Russian Federation- was responsible for full legal support for the company;- developed internal policies regulating the work of the company's management bodies, standard forms of employment contracts with athletes, coaches, and servicemen, including non-residents;- provided legal support for the conclusion of advertising contracts worth more than 200 000 euros;- provided legal support and coordination for Alpine skiing World cup city event in Moscow in 2011.
Alexander Aksenov Skills
Alexander Aksenov Education Details
Frequently Asked Questions about Alexander Aksenov
What company does Alexander Aksenov work for?
Alexander Aksenov works for Yandex
What is Alexander Aksenov's role at the current company?
Alexander Aksenov's current role is IT Project Manager.
What is Alexander Aksenov's email address?
Alexander Aksenov's email address is al****@****ail.com
What schools did Alexander Aksenov attend?
Alexander Aksenov attended Московский Педагогический Государственный Университет / Moscow Pedagogical State University, 1535.
What skills is Alexander Aksenov known for?
Alexander Aksenov has skills like Corporate Law, Legal Research, Negotiation, Contractual Agreements, Legal Compliance, Sports Law, Legal Documents, Administrative Law, Advertising, Intellectual Property.
Who are Alexander Aksenov's colleagues?
Alexander Aksenov's colleagues are Maria Rusinova, Sunatila Nazarov, Rabiye Oruç, Kirill Morozov, Maxim Filippov, Robert Berry, Юлия Тен.
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Alexander Aksenov
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