Alex Hoffman Email & Phone Number

Chicago, Illinois, United States

• Led the launch of a combined product academy, achieving on-time go-live, zero downtime, 20% cost reduction, and an optimized user experience.
• Partnered in leading the integration of related teams during an acquisition, maintaining a 100% delivery rate of all content.
• Integrated the product academy catalog into federated search, expanding access to all content.

Chicago, Illinois, United States

• Guided my team through a large business merger, ensuring timely deliverables and service continuity by keeping processes organized and communication clear.
• Worked with new colleagues to restructure and combine teams, setting strategy and aligning goals to guarantee smooth integration and effective operation.
• Conducted user research to identify and implement key improvements to delivery of help content, directly enhancing the new product academy.

Chicago, Illinois, United States

• Combined documentation and instructional design teams, developed job descriptions, a competency matrix, and core values, resulting in a 4.5/5 team engagement rating for two years.
• Integrated eLearning design into the product development process by getting early feedback from stakeholders and users, ensuring validated learning content at launch.
• Improved access to the product academy, resulting in a 300% increase in monthly active users over 18 months.
• Managed a $100,000 annual tech stack, vendor relationships, and updates, ensuring top performance and cost-efficiency.

Chicago, Illinois, United States

• Ran the product academy, overseeing vendor relations, feature updates, and the user experience.
• Coordinated with teams to merge two product academies post-acquisition, handling client communication, catalog inventory, and optimization.
• Created 30 more product-focused video lessons with product leaders,
• Launched course surveys resulting in an average 4.3/5 rating, showing the real-world relevance of the lessons.

Greater Chicago Area

• Developed over 40 product-focused video lessons, contributing to KLAS scores of 91.6 and 86.7 for our main products, an industry-leading achievement.
• Moved eLearning in-house by implementing development standards and producing new content.

Greater Chicago Area

• Managed a catalog of over 150 eLearning courses.
• Created eLearning courses with trainers and SMEs, meeting diverse audience needs through blended learning.
• Delivered training on registration and scheduling workflows in Epic.

Arlington Heights, IL

• Launched new services and tools, achieving year-over-year increases in lab usage, including a 50% jump from March 2015–2016.
• Selected, hired, and trained a staff of three to support lab users.
• Consistently received positive customer feedback by delivering excellent service and maintaining a user-focused approach.
• Created and taught 15 classes on digital media, and general tech skills.

Arlington Heights, IL

• Designed and launched a media lab offering 75,000 residents access to new digital tools and services.
• Achieved 25%+ year-over-year growth in lab usage by expanding to a five-room facility, and improving resources and the customer experience.

Naperville, IL

• Laid out and designed print jobs, operated and maintained printers, and assisted with production management, inventory and quality assurance.

Naperville, IL

• Engaged with customers to find the right solutions for their digital needs.

Wheaton, IL

• Developed and designed the agency’s health promotional materials, such as brochures, signage, banners, advertisements and educational materials.

Dayton, OH

• Provided this web startup with audio production for online content and design services for branding and visual identity.

Chicago, IL

• Produced content for broadcast from user-submitted audio and field footage. Selections were edited to broadcast worthy technical specifications and compelling storytelling. Pieces were aired on both traditional radio.

Dayton, OH

• Brought recognition and increased profits to the studio through new marketing and management strategies. By hosting events, providing educational sessions and by reaching out to new members and musicians, the studio.

Dayton, OH

• Responsibilities entailed running sound for live performances, including local and regional acts. Jobs also involved setting up mobile recordings for live bands and school choirs, including state and local music.