Alexandra Ortiz Email & Phone Number

Denver Metropolitan Area

• Industry associate that unites the Photonics industry in Colorado. Contracted to implement a social media strategy and to help plan, market and execute the first Colorado Photonics Spring Event.
• Implemented a full social media plan for CPIA, starting from almost zero social media presence. Increased social following on LinkedIn 2,000% in 10-months.
• Implemented Brand Amplifier award. A point system based on social reactions, comments and shares. Running total calculated each week and the winner announced at the Spring Event. This helped increase social interaction.
• Updated website on a weekly basis to include current news and events. Current news and events were then created into social posts for LinkedIn, Twitter and Facebook.
• Planned, marketed and executed the first Colorado Photonics Expo & Gala. Including, but not limited to, booking event space, creation of most marketing material (event web page, weekly social posts, flyers, menus.
• Helped market the Fall Student Event at CU Boulder using social media, email and web. Booked caterer and assisted CPIA Coordinator day-of.

Westminster, Colorado

• Global Franchise company offering Business Boards and Consulting. Responsible for social media, webinars, newsletters, Franchisee onboarding, campaign management, lead allocation, marketing ticketing system and other.
• Creation and delivery of the monthly TAB e-newsletter. Newsletter includes the “happenings” in the TAB Community and is distributed to our Franchisees and Home Office.
• Creation and delivery of the monthly “Tips from the Top” e-newsletter. Newsletter features tips from TAB Members globally and other content. And creation of the print “Tips from the Top” quarterly. Newsletter is.
• Coordination, promotion and host for BOSS (Business Owner Success Series) Webinar once a month, featuring a TAB Member. Promoted by creating landing pages using HubSpot, event pages on WordPress and social promotion.
• Onboarding of all US and Canadian Franchisees (obtaining territory name, coordination of website and domain creation, adding the Franchisee to an email drip, adding them to workflows and lists, coordinating.
• Management and coordination for telemarketing campaigns for all US and Canadian Franchisees. Included coordinating campaign dates, setting up a consultation call with all parties involved, vendor management, list.

Arvada, Colorado

• RE/MAX franchise with 20 plus offices in Colorado. Was responsible for administrative work for 60 agents as well as planning office events and making sure the office was in order at all times.
• Planned and executed a spring event for the agents and staff.
• Responsible for inputting & processing new listings and under contracts in MLS, Lonewolf and other real estate software.
• Received and processed earnest money from agents and buyers.
• Scheduled conference rooms, ordered office supplies and received and transferred calls.
• Attended sales meetings and emailed notes, calendars and floor schedules to the agents.

Greater Denver Area

• Company offers business-to-business services designed to connect technology companies with users. Was responsible for implementing monthly webinar event in online technical magazine.
• Managed creation of Company product which was a live, online webinar promoting new technical products to target audiences of up to 500 viewers.
• Event was a one-hour, live brand promotion in a conversational format with an event moderator and representative from the client company.
• Format included a PowerPoint presentation, live demo, and Q&A session.
• Received general specifications from sales representatives, and created event staging through all implementation phases.
• Created seven events with a 4-week lead time per-event.

Greater Denver Area

• Yellow Pages is the largest local search company in the U.S. and a certified partner of Google. Was responsible for selling digital advertising to small and medium-size businesses.
• Communicated with customers to create a plan for their event/advertisement.
• Presented proposals to accomplish objectives within budget.
• Created advertising/marketing campaign.
• Excellent record of customer service, communication, and results.

• International Company that installs a digital platform (TVME) used to create advertisements for multiple entertainment/professional venues. Began as a College Intern—excellent performance led to employment upon college.
• Primary Corporate product was a hardware/software system (worth $700K)—a patented commercial-size digital monitor with complex capability to integrate vintage/current sound and modern video entertainment/advertising.
• Client types included clubs, restaurants, bars, personal trainers, and limousine services. Events included weddings, trade shows, match-making sites, and professional conferences.
• Created project milestones. Met deadlines on or ahead-of-schedule.
• Managed details for digital integration of music video with product ads, music playlists, trivia games, screen ticker tape, etc.
• Utilized Photoshop software to create advertisements.

• Consistently achieved or exceeded sales goals and quotas.
• Excellent customer service ratings on store reviews.

• Knowledge of retail fashion products and practices in specialty and “high end” sales environments.
• Consistently achieved or exceeded sales goals and quotas.
• Excellent customer service ratings on store reviews.Silver Circle Sales Award (for consistent sales beyond goal) – BCBGMAXAZRIA – 2009, 2010

Bachelor Of Arts (B.A.), Speech Communication

Activities and Societies: *University Radio Talent/Production *Color CommentatorMinor - Digital Media

High School Diploma