Alexandra Howard Email & Phone Number

Portland, Oregon, United States

Portland, Oregon Area

Portland, Oregon Area

- Lead for rebranding, including updated copy, imagery, and supporting materials for existing products in under two months.- Website migration, maintenance, and troubleshooting. Custom template development using Squarespace to allow team members of all skill levels to edit site content.- Product development conceptualization and implementation, integrating GitHub Projects and an iterative design and development cycle.- Graphic and iconography design for use in web, marketing collateral, and product design.- Packaging design, including box wrap stickers and serialized labels to coordinate with an overhaul of the inventory management system.- Spearheaded customer experience initiative, performed research and interviews, and creating journey maps to identify gaps in marketing and purchasing processes. Design of segment-specific collateral.- Distillation of complex technical information into brochures, product sheets, and guides for use at trade shows and in investor and partnership meetings.

Portland, Oregon Area

- Pamphlet design for products in research & development.- Design of marketing materials, including product sheets, graphics, posters, and illustrations.- Website and online help center maintenance and development.- Copy editing for website and blog posts.- Advisement on branding of new products.- Presentation design for investor meetings.

Greater Seattle Area

- Project management to define scope, budget, and timeline of projects.- Provided daily updates to clients on research & design.- Developed & presented reports on deliverables and design recommendations.- Assisted in research, interaction design, usability, and visual direction.- Design of wireframes, personas, journey maps, and prototypes.

Greater Seattle Area

- Built relationships with key executives at private companies, leading to increased quality and volume of data.- Provided process improvement suggestions on research methodology via Trello, Tableau, and Microsoft Office.- Conducted quality assurance meetings on junior team members.- Used Tableau data visualization to monitor workflow and quality of data obtained by team.- Excellent follow-through communication via phone, email, and in-person meetings.- Developed, carried out, and adjusted call and email survey campaigns to gather client-relevant information.

Saint Paul, Mn

- Developed study programs and detailed goal sheets catered to client needs for students aged 6 to 18.- Created and presented marketing materials to local schools, leading to increased client base.- Scheduled meetings with students, families, and teachers to understand short- and long-term education goals.- Knowledge of and ability to implement core learning styles.

Boston, Massachusetts

- Data collection and entry aboard seafaring vessels using Microsoft Excel.- Worked alongside program supervisors to update education materials and plan trip routes based on national database.- Performed educational programs aboard whale watching vessels using scientific artifacts, maps, and charts.- Excellent communication with program leads, captains, and passengers of all skill levels and ages.

Bachelor Of Arts (B.A.), Biology

User Experience

Professional Certificate, Graphic Design, Digital Photography, Brand Identity