Alexandra Kloos Email & Phone Number

Utrecht, Ut, Nl

Utrecht, Nl

Utrecht, Nl

🚀 Klanten nóg meer de toegevoegde waarde van a.s.r., als brede financieel dienstverlener laten ervaren🚀 Nieuwe klantreizen ontwikkelen en bestaande klantreizen verbeteren, waarin wij klanten gidsen in het kiezen van de juiste diensten voor hun eigen situatie 🚀 Een datagedreven manier van werken neerzetten, waarin experimenteren en leren centraal staan 🚀 Pionieren en leren op inhoud maar ook in de manier van werken! Scrum implementeren met een hele nieuw team in een nieuwe context: digital marketing.

Utrecht, Nl

🚀 Digitalizing ASR customer experience; creating impactful customer journeys 🚀 Developing new product, services and innovative business models to ensure growth as an insurer in the future🚀 Inspire and lead on focus topics for future; digitalization, sustainability, (strategic) health management and personal financesMy tasks 📌 Marketing strategic specialist and project manager📌 Determine project approach: multidisciplinairy and always involving customers 📌 Initiate and brief customer research📌 Plan and (co-)facilitate creative workshops with stakeholders 📌 (Brief) development of service prototypes to validate and iterate ideas📌 Representing voice-of-customer within organisation 📌 Lead workshops about service design, design thinking, design sprints

Wij bieden hulp bij duurzame woonkeuzes. Een nieuwe woning of ontevreden met je interieur? En wil je mooi én duurzaam wonen? Wij helpen jou een fijn thuis te creëren, op een duurzame manier. Jij bespaart tijd; wij zorgen voor:.. een concreet en pragmatisch plan voor jouw droomwoning .. tippen jou op verschillende zorgvuldig geselecteerde lokale partners. .. schijnen licht op wat een duurzaam interieur betekent en hoe dit samengaat met design.

Amsterdam, Noord-Holland, Nl

Responsible for all marketing communication for Praxis DIY Stores and garden centres 🛠 📌 Create and execute the marketing & branding plan and budget 📌 Co-develop Maxeda (Praxis/Brico) brand story and strategy 📌 Manage brandteam, existing of 3 marketing professionals 📌 Responsible for partnerships with marketing-, media- and graphic agencies 📌 Budget and strategically accountable 📌 KPI's: revenue, traffic, brand awareness & brand values 🚀

Amersfoort, Utrecht, Nl

Practitioner teaching at course 'senior communicatie professional'. 👩‍🏫📌 Subject: Branding 📌 Topics: marketing strategy, customer experience management, content strategy, omnichannel campaigning, fact-based marketing, marketing communications strategy in day-to-day practice - tips & tricks.📌 Challenging students with own reallife cases, based on own practice📌 Sharing marketing strategic theory I use in day-to-day practice 📌 Being an example as a professional; sharing how I develop and present myself in my career

Amsterdam, Nl

Strategically and tactically responsible for the voordemakers.nl (content & community) platform 🛠📌 Creating/developing platform concept and broader content strategy for Praxis📌 Brief and manage content- en community managers📌 Developing a end-2-end process, handling customer 'makers' questions by store employees 📌 Network and collaboration with partners (Maxeda suppliers) to participate in content and community📌 Projectmanagement: content creation and development📌 KPI’s: traffic, returning visits, NPS, interaction/engagement, service adoption, (sales) conversion 🚀

Amsterdam, North Holland, Nl

My mission 🚀 Crafting innovative, distinctive and business-wise B2B or B2C strategies, concepts and customer journeys for the largest service providers in the Europe (Rabobank, KPN, NN Bank, Oxxio, Dela, NN Group, DKV Belgium, Raiffeisen Russia) 🚀 Through extensive customer- & desk research, collecting key customer-, market-, and business insights 💡Thorough understanding of customer needs, business requirements and brand assets = basis for each solution🚀 Ensuring buy-in from clients, through intensive collaboration My responsibilities📌 Brief customer research and execution deskresearch📌 Analysis of insights, ideation for possible solutions 📌 (Co-)lead and support facilitation of creative workshops📌 Convey complex information, using compelling and visual reporting methods and storytelling 📌 Sub-projectmanagement and developing project approachExamples ✅ Concept for the new NN Bank✅ Strategy for B2B market for Rabobank ✅ New customer experience strategy for DKV Belgium✅ Online financial advice tooling for Dela

Leiden, Nl

Amsterdam, Nl

Chairing board of 6 members in daily operations, strategic planning for the association and maintaining relationships with the advisory board and the faculties of the VU and the UvA.

Almere, Flevoland, Nl

📌 conducting various types of quantitative surveys for FMCG, retail and service industries 📌 supervision of up to 15 interviewers during the fieldwork: planning surveys, guarding targets, motivating and evaluating team 📌 assuring the highest standards of research conduct

Amsterdam, Nederland, Nl

Acquisition of research assignments, PR/Promotion of ARP and being chiefly responsible for the assignment for Dutch financier emerging markets FMO, consisting of research conducted with a fieldwork period of 5 weeks in Indonesia and Malaysia and a report with strategic advice derived from this research.

Paris, Fr

📌 Analysis of (AC Nielson) market data 📌 Make sales forecasts📌(Co-)conducting customer and market research for product development 📌 Developing trade brochures and POS materials📌 Coordination of BTL sales promotions

Master Of Science, Business Administration

Master Of Science, Marketing

Bachelor Of Science, Business Administration

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