Senior Partner
CurrentKey Responsibilities:• Create integrated marketing strategies, communications programs and demand generation techniques that enable business success for technology companies• Steer and coordinate the execution of cross-functional marketing projects involving inbound and outbound marketing teams• Strategize and align marketing and technology knowledge with client’s key goals and objectives to drive and support go-to-market strategies, positioning, business development for IT products or services• Forecasting, scheduling and coordinating resources and budgets within assigned projects to monitor effectiveness of KPIs• Work with cross functional teams to target and develop the right lead generation programs to uncover new business opportunities and key performance levers• Coordinate with third party contractors and agencies to ensure projects and tasks are completed on time and on budget with the highest degree of professionalism• Lead the development of new initiatives based on competitive landscape and business performance for new customer accounts• Assume responsibility and accountability to ensure overall management of business units operations, strategic planning and financial performance