Alexandre Corda Email & Phone Number

New York, United States

PALASSE is a digital strategy and social media agency based in New York City and founded by Alexandre Corda with a focus on luxury brands, architecture, design, and real estate. Past and current clients include Reddymade Architecture & Design, StudioCAHS, Rottet Studio, Rottet Collection, Alfredo Parades Studio, Buccellati Jewelry, Jacadi Paris, Bobby.

London, United Kingdom, GB

Global communications agency focusing on design-led brands with offices in New York, LA, Shanghai, London, and Milan. Clients included: fuseproject by Yves Béhar, Calico Wallpaper, Paddington Square, Mareterra Monaco and L’Atelier Forte.

Founded and managed the digital marketing department at Optimist Consulting, overseeing 30+ clients and a team of six. Services spanned from overall digital strategy, social media management, content creation, campaigns, reporting. Past clients included: * Douglas Elliman, 3rd largest brokerage in the US – paid search strategy, social media strategy.

New York, NY, US

Led marketing implementation in the US for multiple brands such as Girard-Perregaux watches, Buccellati jewelry, Inglesina, CT Scuderia: branding, social media, retail activations, press moments (Baselworld), identifying sponsorship opportunities and brand ambassadors like Nile Rodgers, Steve Nash, Captain “Sully” Collaborated on the opening of the.

Geneva, CH

Piloted global digital strategy for Marc Jacobs Fragrances including coordinating the launch of Dot, implementing #MARCtheDOT social campaign, conceiving holiday campaign, collaborating with MJ brand, and measuring ROIConceived social and digital campaigns for clients Maurice Lacroix, Piaget, Caran d’Ache; this includes the partnership between Maurice.

Puteaux, FR

- Managed online communities for fashion online retailer Medwinds and Miller Genuine Draft, including strategy, planning, content creation, ads and reporting (Sysomos, Google Analytics)- Managed the development of Facebook apps, working closely with account team, WebNarrative and client

London, England, GB

- Managed and coordinated the development of websites for Gucci Group, John Lobb, Clemens and August, working closely with the client, designers and developers.- Participated in the design of the strategy for the social launch of MR PORTER’s website.- Conducted marketing research for the H&M Conscious Collection Campaign.

New York, New York, US

— Assisted in the creation of the “Brainscape” brand.— Conducted competitive market research.— Built the PR launch plan: media list and outreach.— Developed Brainscape French iPhone App.

New York, NY, US

— Led daily press reviews for the Prince Rainforest Project, Sears, Kmart and ServiceLive.com.— Conducted daily reports about Dun & Bradstreet competitors.— Created and managed media lists through Cision.— Took part in the Sears / Kmart Home Design Blogger Summit, included creating a ranking system for bloggers.

Soeborg, DK

— Led project to build a complete catalogue of promotional and marketing material.— Responsible for the inventories of marketing equipment with follow-up of the marketing budget.

London, Middlesex, GB

— Conducted market surveys for the launch of olive oil and wine shops, including benchmark of the current competitors. Defined the targeted customers (high or low correlation between wine and olive oil buyers).

Master Of Science, Business Administration And Management, General

Msc In Management, Entrepreneur For Asia Programme

Classe Préparatoire Hec

Baccalauréat, Scientifique

Education record